Tag Archives: Airlift Productions

Is Audio Recording An Art … Or A Science? Or Magic?

The short answer? All three! The long answer? How much time do you have? Too many questions? Oops, another question…

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To begin with, all sound travels in waves.  That’s analog.  As I speak, my voice travels from my larynx to your ear as a wave form. Now, in capturing said wave form in a recording device or computer for editing and storage, it is still considered and called a wave form, but then it’s digital.  Science.

But making MAGIC with that wave form is quite another thing altogether.  Art.

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Airlift Productions “Booth” ~ where talent shines!

Now, creating an environment, a creative space, a ‘vibe’, a place to make that audio magic – that audio alchemy – possible is yet another story completely.

Art & Science & Magic get it on at Airlift Productions!

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Original Airlift Productions Studio Design ~ Micheal Ziants, 2001

Pause to consider, the entire Airlift Productions air space is completely out-of-square with no parallel walls, and the studio ceiling rises from front to back.

Custom-designed, the entire room is built like the ancient Greeks imagined the amphitheater – sound waves naturally propagate from the near-field reference monitors in the front across the room to the back wall.

The Airlift Studios control room widens from 6 feet square at the front … to nearly 12 feet at the back. Dramatic, sure, but functional, as well.  A critical listening space should never be constructed with parallel walls, ceiling & floor, as this creates standing waves, slap-back echoes and assorted audio headaches.

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Airlift Productions “Gift of Life” Stained Glass Window

Room treatment, acoustic foam, carpeting on the walls, natural daylight filtered through stained glass, and dimmer-controlled mood lighting further enhance artist & engineer comfort & creativity through the entire recording process.

Yes, Art & Science get it on at Airlift Productions!  To create MAGIC.

Purpose-designed for comfort, creativity & breath-taking sound, Airlift has delivered the goods since 1984 from New Orleans to the planet with style!

From big screen to small;  basic TV/Film voice over tracks & intimate audio book sessions to fully-produced broadcast-quality podcasts, test-drive your first session today from wherever you are on the web at  Airlift Productions.

“Weapons of Mass Production” ~ Airlift Productions, New Orleans

Airlift Mike, always as close as the mouse on your desktop or the cell in your pocket at #504.833.8450.

When quality counts ~ count on Airlift Productions.  Audio Alchemy & Digital Magic from New Orleans since 1984.

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Micheal Ziants & Sean O’Shea, navigating the twists & turns of AudioBook production

“Airlift Mike was a saint, and ridiculously patient and supportive (and helpful!!) for this audio book virgin. In another environment, without the support, and with pressure to perform “right”, I probably would have completely fallen apart. So the MVP for this getting done goes 100% to Mike and the chilled out environment he’s cultivated…personally and within his studio… A big heartfelt thanks to Mike and the years of expertise he brought to this project to ensure I sounded my very best. If you’re ever in Nola and need the best audio dude, and the best dude dude, holler at my man Mike with www.airliftproductions.com”

—- Los Angeles & NOLA-based Dog Trainer SEAN O’SHEA

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Airlift Productions ~ Audio Alchemy from New Orleans since 1984

Airlift Productions – we’ll leave the mics hot… and the light on for you.

Han Solo Records VoiceOver At Airlift Productions

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The New Han Solo recorded “Beautiful Creatures” movie V-O at Airlift Productions NOLA

Little did  Alden Ehrenreich or I realize when we first met that he was destined to become Han Solo!

Hired to record some last-minute Hollywood South VoiceOver for Alden’s latest movie “Beautiful Creatures”, I certainly didn’t know what to expect that June morning of 2012.

In this teen-goth, supernatural, romantic thriller with a southern twist, Alden had been cast as the star-crossed lead lover Ethan Wate. And as the fates would have it, there were a few key monologue voice over tracks left un-recorded when they got to post-production.

Enter Airlift Mike and Airlift Productions.

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Alden Ehrenreich at the Big Star Wars Han Solo Announcement Party

When I answered the door that morning there was Alden, boyishly handsome, with a cheery “Good Morning”…. and a pint bottle of Jamaican Red Stripe lager in his hand.

When I questioned this rather novel approach to a recording session, he said simply that “This is for after we’re done!”

So, after it we went.  Together with veteran movie sound pro Jeffrey Haupt, screen play writer & director Richard LaGravenese, a dialect coach from London, and their entourage, we laid down VoiceOver tracks for this moody suspense thriller.

Witness a taste of Alden’s acting chops here; don’t you love the faux southern accent? I mean, he was born and raised in Los Angeles, with roots further back (like yours truly) in Austria & Hungary —

And  in 2016, Alden stole the show – and even upstaged George Clooney himself –  in the Hollywood-Golden-Era homage Coen Brothers flick “Hail, Caesar!” as celluloid cowboy hero Hobie Doyle. Check him out here….

Fast-forward just a tick, then, and imagine our collective surprise when out of the thousands who auditioned for the part, the Lucas-Disney machine that IS the STAR WARS franchise cast this dude for the Star Wars prequel – as the NEW HAN SOLO!

You go, Alden!

So, let me see, if Alden is 36 today, back when we met and recorded together he was all of 22. Plus, he has since added to his film-starring catalogue in a big way – perhaps you caught him as the philandering, alcoholic cop Paul Morgan in the 2024 horror thriller, “Weapons”! (Nice makeup job, bruh!)

So, in any event, back to that day….

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Alden (dead center) holding his own at the “Hail, Caesar” Party – with Josh, George, Jonah, and Channing …. hey, there goes the neighborhood, huh?

After the session, he popped the top on his Jamaican Red Stripe and began to share it with me! We went slug-for-slug like Catholics at a communion rail, laughed, and talked of his past, present and future.

But little did either of us realize on that 2012 Spring day that the future would include his casting in the biggest movie juggernaut of the 21st century!

And today, that empty bottle of Jamaican Red Stripe is still sitting up on the Airlift kitchen shelves, beside other noteworthy bottles of wine, scotch & Wild Turkey emptied after colorful past jobs to celebrate & commemorate memorable Airlift Studio recording sessions.

Happy and thrilled for you the Airlift Productions krewe is, Alden!

Thanks again for the laughs, brotherhood… and Jamaican lager.

Oh, and despite some of the sketchy reviews of your dip into the Star Wars Empire (some say “meh”), May the Force Be With You, my brother!

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E.R.I.C. the talking skull records VoiceOver at Airlift Productions

“Dr. Ziants:

My dear colleague, it was a true delight to visit and work with you in your digital laboratory. I somewhat envy your remarkable equipment, which far exceeds anything we can afford here in the old city ice house. Your audio production facilities are second to none, and I thank you again for the excellent recordings you produced for the Momus A. Morgus Institute.” — Momus

** A tested-by-time Testimonial from Dr. Morgus (aka – Sid Noel Rideau) direct from the old city ice house to the Airlift digital lab via email.  Check the good doctor out anytime at www.morgus.com ***

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Airlift Mike On-Camera performing with Sid in “Morgus Presents” 1988, re-broadcast on Fox-8

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984

Christmas 2025 Reflections & What Most Don’t Get About Airlift Mike

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With Christ-mastime in New Orleans, together with all its trappings and sentiment in everyone’s windows and minds, allow me to tap the brakes for a second, reflect, and unpack a few things.

As a lifelong learner and student of philosophy, world religions, and mystical thought, it would be safe to say that I’ve lived  what could best be termed an unconventional and totally unorthodox lifestyle.

While most of my peers have chased money and jobs, I learned years ago to instead pursue passion and purpose. And then simply allow the dollars and opportunities to fall in line. 

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One illustrative case in point is this one I share with you here: In my now-over-40 years of owning and operating Airlift Productions here in New Orleans, I have NEVER commuted to work!

Ever.

As the great souls Emerson & Thoreau taught me, “Build a better mousetrap – and the world will beat a path to your door.”

They have.

Imagine, if you can, the colorful characters, historical heroes, fascinating personalities and captivating individuals who’ve knocked at the Airlift Studio doors to come “work” with me.

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Airlift Productions, New Orleans’ Foremost VO Recording Studio

I’ve been fortunate and blessed to have recorded and worked hours on end closely together with and in no particular order (deep breath)….

Archie Manning, Dr. John (Mac Rebennack), Chef John Besh, Gypsy-Rose Blanchard, Quvenzhane Wallis, Deuce McAllister,  Charles Guggenheim, Necar Zadegan, Mayor Marc Morial, Mayor Mitch Landrieu, Stacy Head, Staff Doctors at the Ochsner Cancer Institute, Nathan J. Robinson, David Menasche, Carrie Nye, Bo Walker, Buddy Stall, John R. Lee, Sophie Amoss, Luno Bordelon, Jerry Christopher, Steve Blaze, Ronnie Lamarque, Anders Osborne, Theresa Andersson, Rachel Wulff, Scott Walker,  Lee Zurik, Zak George, Congressman Steve Scalise, James Carville, Mary Matalin, Camille Whitworth,  Alden Ehrenreich, Toby Kebbell, The Krewe of Nyx, John “Spud” McConnell, Maureen “Mo” Brennan, Morris Bart, P.H. Fred, Mike Weldon, Reverend Avery C. Alexander, Brad Edelman, Rich Lenz, Norman Robinson, Heath Allen, Anne Gisleson, Sean O’Shea, Lewis Johnson, Greg DiLeo, Nathan Ales, Donald Surtain, the Right Lane Bandits, Bishop Paul Morton, Senator Jon Johnson, Congressman Bill Jefferson, Edoardo Ballerini, Oliver Thomas, Morgus the Magnificent “Uncle Sid Noel”, and… well, a host of multi-talented voice-over artists, stand-up comics & radio rebels.

Not up to speed on some of these folks? Let the Googling begin.

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Airlift Productions Studio’s custom-designed Mayan “Gift of Life” Stained Glass Window

The Punchline? Through ALL of New Orleans’ most intense weather – storms, hurricanes, blisteringly brutal summers, icy winters – each and every one of these folks came to me, to Airlift Productions, to “a better mousetrap”.

Mind you, this is no brag, no empty boasting, but simply an observation as to a much richer and fulfilling way to live one’s life.

And what a life.

Marching to the beat of one’s own Walkman – instead of following the crowd – has always led to experiences few will ever get to taste.

Having discovered my first tape recorder at age 12, and after many years of stage-acting and then a rewarding radio career, how cool is this?

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Micheal Ziants and the new “Annie” Quvenzhane Wallis, recording for Chrysler and sharing a few laughs at Airlift Productions

I now get to live out the rest of my days here in NOLA from what was once only a dream in my head, from my Airlift Productions… and I now get to spend the rest of my life dancing with the one and the same muse that first brought me to the party!

During this Christ-mastime 2025, my holiday hope and prayer for the reader of these words, is simply this:

if you haven’t as of yet, may you one day… find yours.

Merry Christmas & Feliz Navidad from way down yonder in New Orleans – and Airlift Mike. 

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Rachel Wulff records her VoiceOver Demo at Airlift Productions NOLA

“Micheal Ziants is a great voice talent who is generous with his time and energy. I have worked in TV for years, but needed the guidance of a professional to create my radio reel and found it with Ziants. He made me feel comfortable in studio and encouraged creativity, coaching me to a reel I hope will bring many job opportunities. “ — RACHEL WULFF, Former WWL & WDSU-TV Anchor/Reporter

Rachel Wulff’s compelling VoiceOver Demo produced by Airlift Mike

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans… since 1984

If You Knew Pomona Like I Know Pomona…

Naples, Italy statue to the Roman Goddess Pomona

(To be sung) As the old tune about Susie goes,If you knew Susie like I know Susie, She’s Oh, Oh, Oh what a gal!”

Pomona may be just another street to neighbors & friends here just outside New Orleans, but to me it’s a lot, lot more.

After flooding at the Iberville Street Airlift Productions location TWICE through my 1989-2001 stay, just off Carrollton & Canal, I re-located the whole biz to suburban Metairie well outside the ‘bowl’ that is Orleans parish in March 2001.

Airlift Podcasting session selfie, taken by Jefferson Parish Council’s SCOTT WALKER, along with JULIE COURET

Pomona sits on Metairie ridge in Jefferson Parish, naturally above the flood plain and, ironically, not even a mile from the now-infamous 17th Street Canal which breached and gave America the historical tragedy known as “Katrina”.

Furthermore, the Bonnabel subdivision here in Metairie seems somewhat preoccupied with the Holy (or otherwise) Roman Empire.

Really.

I routinely take morning walks past streets named “Nero”, “Claudius”, and “Feronia”. Go figure.

Punchline?

Rome’s mythological muse & sweetheart Pomona

Well, unbeknownst to most of my neighbors and friends here in the ‘hood, Pomona is the ancient Roman mythological goddess of fruitful abundance! 

Not that she gets that much attention here in this hectic, frantic-paced #MeToo generation, but check out her Wikipedia page here.

Living, loving, playing, and, yes, “working”/recording from Pomona for what is now nearly 25 years, and having found a success beyond my wildest dreams, I’d have to say that perhaps the Romans were onto something here.

Fruitful abundance?

Airlift Productions Pomona Game Room, right next to the studio doors

Well, lemme see here, through my tour of duty on Pomona, I’ve seen in/out the studio doors… the notorious Gypsy-Rose Blanchard, Chef John Besh, Mayor Mitch Landrieu, Dr. Morgus (the Magnificent), Necar Zadegan, Ronnie Lamarque, James Carville, Mary Matalin, Steve Scalise, Deuce McAllister, Quvenzhane Wallis, Tracy Duhon, Alden Ehrenreich, Toby Kebbell, Morris Bart, Lee Zurik, Greg DiLeo, Rich Lenz, Norman Robinson, Rachel Wulff, Camille Whitworth, Heath Allen,  Troy Mutter, “Miss Linda” Mintz, Theresa Andersson, David Weill MD, Stacy Head, John “Spud” McConnell, Edoardo Ballerini, Bo “Boots” Walker, Ed Clancy, Jamie Neumann, Scott Walker, Sophie Amoss, Radio’s “Scoot”, the Krewe of Nyx, Bradley Edelman, Mike Weldon,  Anne Gisleson, David Menasche, John R. Lee, Mike Church, Nathan Ales, P.H. Fred, and, well, even some folks you may have heard of.  (I know, cheeky, huh? But try Googling just a few of these names…)

And from the high ground on Pomona, I’ve produced work that encompasses most all media – from Radio spots, TV VoiceOvers, Educational Software, Radio Imaging, Animation VO, Website Explainers, Industrial Narrations & Podcasts… to Phone Messages-on-Hold, CD-ROMs, and AudioBooks.

          ** Airlift Mike narrates “Murder In Coweta County” for Pelican **

Furthermore, I’ve been blessed to have my AudioBook recording efforts include work with the biggest & best-selling AudioBook producers on Earth – Penguin, Hachette, Recorded Books, RB Media, Macmillan, Simon & Schuster, Blackstone, Harper, Listen-Up & Random House.

Rubens’ artwork depicting Pomona displaying her, well, uh, “fruits”

So, while I indeed thank the One True Living God for the inspiration and effort to have made the move to Pomona all those years ago… let’s not leave the old gal herself out.

For all dat voodoo & hoodoo that you do… Thanks, Pomona!

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Airlift Mike Onstage with the late Sid Noel at NOLA’s Orpheum Theater, Halloween 2019

“Dr. Ziants:

My dear colleague, it was a true delight to visit and work with you in your digital laboratory. I somewhat envy your remarkable equipment, which far exceeds anything we can afford here in the old city ice house. Your audio production facilities are second to none, and I thank you again for the excellent recordings you produced for the Momus A. Morgus Institute. — Momus” ** A tested-by-time Testimonial from Dr. Morgus (aka – the late Sid Noel Rideau) direct from the old city ice house to the Airlift digital lab via email.

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Airlift Productions – we’ll leave the mics hot… and the light on for you.

Airlift Productions ~ Audio Alchemy from NOLA since 1984.

Notes On Recording James Carville at Airlift Productions

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James Carville & Mary Matalin on Meet the Press, along with former BFF Tim Russert

In my now over 40 years of recording voice overs, radio/TV, AudioBooks & musicians at Airlift Productions in America’s most fascinating and interesting city, you could say that I’ve encountered quite a few characters.

 

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Dr. John ‘da Nite Tripper records at Airlift Productions NOLA

The late Doctor John (aka Mac Rebennack) has spent hours with me, recording voice-over tracks for awards shows, and even cartoon voice tracks for Quincy Jones’ Take it Back Foundation.

I still can’t get over that, not even asking if he could smoke, at the Airlift Productions Iberville location, he pulled out a cheroot at the mic and lit it up! (We rushed an ash tray in to his rescue.)
** Dr. John at the Airlift mics telling the story of N’awlins’ bawdy, infamous Red-Light District, known as  “Storyville” **

Archie Manning records with Airlift Productions
Archie Manning recorded  radio spots with Airlift Productions

For several years in the 90s, Peyton & Eli’s dad Archie Manning had the Gold’s Gym franchise here just outside NOLA in Metairie, and I served as a one-man ad agency, writing, voicing & producing all the radio ads for the gym, which brought Archie & his partners regularly into the Airlift Productions Studios.

** Archie Manning’s Golds Gym Christmas Radio :60 Classic  – with Airlift  Mike as Santa, along with Archie, at the Airlift mics **

 
The cast of characters – from the mayors (both Morial & Landrieu), to all the city council members, Morgus the Magnificent, the notorious Gypsy-Rose Blanchard, Steve Scalise, stand-up/fall-down comics, radio rebels, misfits, in-laws and outlaws has become, frankly, the stuff of legend.
 
JamesCarvilleAndMaryMatalinRecordLoveAndWarAtAirliftProductionsBut I would have to say the most memorable and colorful character of them all is none other than James Carville!
 
We’ve spent dozens of hours together one-on-one – with only a producer, long distance on a phone-patch Skype connection – recording three separate audio books, among them, ‘It’s the Middle Class, Stupid!’ and, along with wife Mary, ‘Love & War’.
 
Now, by his own admission, James has untreated ADHD (Attention Deficit Hyperactivity Disorder).  He’s tried the drugs but didn’t like how they made him feel, so he and Mary just ‘deal with it’.  Add (ADHD) me to the list.
 
Imagine working through hour-after-hour with someone in this situation and condition.  Add to that, someone very highly opinionated (ya think?), outspoken, given to tantrums … and ‘caged’ for an extended length of time!  Yowza & Yikes!
**  Airlift Mike reflects on 1st sessions, along with classic James Carville musings and rants, captured at Airlift Productions NOLA **

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Micheal Ziants and Political Firebrand James Carville at the Airlift Productions Studios 

But we worked through it all and laughed, bonded, and created several very memorable and collectible audio books  available from that amazon crowd.

James’ reaction to his experiences at Airlift?
 
“I’ve been in studios from the Bayou to the Beltway and I can say after recording my last two audio books with Mike that there is no better place than Airlift Productions.  The quality of the production, the studio, and quite frankly, the comfort, make it the only place I want to record now or in the future” ~ James Carville
And, needless to say, but I will anyway, the out-takes are simply priceless!  Perhaps a tale for a blog for yet another day.
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JamesCarvilleRecordsAtAirliftProductionsA candid shot – through the studio door into the Airlift ‘green room’ – of Carville on the cell, taking a needed break, talking to George Stephanopolous in DC, with his feet ON my ping-pong table! Really, James?

From New Castle … to New Orleans, What a Trip!

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Airlift Productions Proprietor Micheal Ziants as a ‘babe in the woods’ New Castle, PA. What, no headphones?

From New Castle (PA) to New Orleans (LA) … to quote the California sage Jerry Garcia, “What a long strange trip it’s been!”
 
Born in New Castle (just north of Pittsburgh) to Charlie & Phyllis, the middle child of five kids, by the time I was five, we’d already relocated all the way to Florida – where we moved two additional times in three years … before moving back north to Youngstown, Ohio.
 
So, let me see, I’m all of nine years old and I’ve already had five different mailing addresses in three different states in the union.  No, pop wasn’t running from the law, just an upwardly mobile and in-demand chemical/mechanical engineer.
My first jobs were newspaper boy, altar boy, and grocery bagging and delivery boy.  Boy, that’s a lot of ‘boys’.  And great training at a young age in dependability and responsibility for manhood, I might add.
Even as a young dude (boy) through all these very same years, the roots of the recording studio and voiceover career were planted. I took up acting in civic children’s theater, studied ventriloquism (even built my own dummy), taught myself to play the guitar (had my own band in high school) … and fell in love with radio & communications.

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Micheal Ziants High School Grad Pic 1970 Northwestern High, Beaver Falls, PA

Upon graduating high school, with dreams of heading to the military academy at West Point, I spent a year working hard as a land surveyor during the day and attending Penn State by night. When the academy dreams fell apart, I’ve got to admit – it was radio, communications and broadcasting that captured my heart.
 
Big time!
So, after carrying a 4.0 in English, Speech, Philosophy and (oh, my) Calculus at Penn State, I decided to drop out, follow my heart and launch a career in radio. Now the fun begins.
From Columbus to Youngstown, Ohio … Harrisburg, PA to Saint Louis, MONashville, TN to Philadelphia, PA … all before landing in the land of sugarcane and Pontchartrain – New Orleans!

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Airlift Proprietor Micheal Ziants as alter-ego John Saint John, in the production room at WLAC, Nashville, 1980

Yes, I’ve been hired – and fired – from some of the finest radio stations in America!  And worked for some of the country’s hallmark names and companies … the Joseph Pulitzer family-KSD Radio in St. Louis, Billboard Magazine-WLAC, Nashville, and General Cinema Corporation-WIFI, Philadelphia.
When I arrived in New Orleans at Q-93, the station was then owned by Insilco, a Fortune 500 outfit with silver mines all over planet earth! 
But I just grew tired and weary of the fragile existence that radio offered and/or threatened, along with the toll on my private and personal life.
Ya’ want to know something?  Women will only take to that packing and unpacking, up-and-down-the-radio-dial life for just so long … before they say ‘so long’.
 
Necessity being the mother of invention, I began the Airlift Productions thing – recording and producing ‘voice-overs for export’ – long before it became fashionable.  I built my first recording studio in 1984, ‘burned the ships’ (as the expression goes) and never looked back.

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The Original Airlift Productions – before digital, the internet & mp3s – in the closet of my one-bedroom apartment – 1985

Airlift Productions was my opportunity to combine all my loves – acting, music, communications, production and radio – into my own business. Oh sure, I could still run the bus off the road, but at least from now onward … I was the one at the wheel.  
 
1984 was the age of reel-to-reel magnetic recording tape, grease pencils and splicing blocks, cassettes and Fed Ex next-day deliveries. The internet and world wide web, mp3 email attachments, and digital non-destructive edits weren’t even dreams yet in a tech head’s head!
Fast-forward now to 2025… and the kid has stayed in the picture.  I still love to paint those mental pictures, color the air with bright pastels and deep earth-toned hues … motivate with sound!

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Micheal Ziants and the new “Annie” Quvenzhane Wallis, recording for Chrysler and sharing a few laughs at Airlift Productions

And what a thrill and honor to do it all from the world’s most unique city and America’s most fascinating destination.  If you’ve been to New Orleans you know whereof I speak … and if you haven’t, well, you’ll just have to take my word for it.
 
Catch-up with us when you can at Airlift Productions Recording Studio here in New Orleans.  We’ll leave the mics hot for you!
**************************************************************************“I listened to a lot of voices to represent Detective Lt. Robert (Robbo) Davidson for our audiobook version of “The Evil I Have Seen” and none quite fit. At last, I did a search for a commanding, seasoned, slightly Southern voice — and pulled up Airlift Productions of NOLA. I clicked on Micheal’s sample narrations of “Murder in Coweta County” then James Patterson’s “The Chef,” and I was hooked. No one else would do.

I was surprisingly delighted after speaking with Micheal to learn, he would not agree to narrate and produce the audiobook until he read it. He wasn’t in it just for money — he would only partner on material he believed to be worthwhile.

It has been a delightful, rewarding experience and Robbo and I could not be more proud of the way he brought this book to life. He is the voice, the director and producer of the audio version of “The Evil I Have Seen.” I recommend him wholeheartedly! — P.J. JONES, AUTHOR of the out-now shocker, “The Evil I Have Seen”

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Airlift Productions ~ Recording With Mood & Attitude!

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Airlift Productions Recording Studio & PROduction House, New Orleans Panoramic Studio Pic… My digital-meets-analogue “more than a man cave” connection to the planet.

With all the equipment in the Airlift Productions studios – bouncing meters, glowing lights, ‘bells & whistles’ – the one thing visitors and clients seem to remark the most about is, strangely enough, the Window!

Its custom-cut, stained glass beauty captures every New Orleans sunset from it’s setting in the western wall of the studio, and gives constant feedback on current sky conditions as it reflects the tempo of each and every recording day.

Inspired by ancient Mayan illustrations and pyramid hieroglyphics, it was custom-designed to carry the colors of the Airlift Studios into its intricate artwork – from the passionate purple of the walls to the midnight blue carpet & charcoal grey acoustic foamed walls.

“The Gift of Life”, as it is called, symbolizes the spiritual journey of man.

At the center is the flame-like symbol of God who is Light & Life, the Creator of All.

The Triangle – symbolizing Mind, Spirit & Soul enlightened by God in its midst – is within the circle that signifies God is All in All, without beginning or end.

Surrounding the circle are the glyph signs for sky, earth’s abundance, and precious water.

And this magnificent artwork accomplishes all this spiritually without being overtly religious, to say nothing of ‘choosing up sides’ –  favoring one religion, faith,  or approach over another.

“The Gift of Life” also serves as the perfect backdrop and vibe for all the intensely creative audio projects & work being recorded and captured at the Airlift Productions Studios.

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The Airlift Productions “Engine Room” ~ a view into the studio control room, as seen from the Talent room, along with the “Gift of Life”, Myron’s Discobolus … and the Laughing Christ.

Catch the Fire!  At the  Airlift Productions Recording Studio  ~ Audio Alchemy from NOLA since 1984

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Airlift’s Micheal Ziants (Right) with actor Joe Renier, On-Camera with TLW Productions for Seacor Marine … deep in the Gulf of Mexico

“We’ve worked with Mike for over 20 years, both as voice over and on-camera talent in more than 50 films.  Not only is he a great guy and a super talent,  but he has the coolest recording studio in the South.” ~ TIM WESTON, President TLW Productions, New Orleans, LA, USA

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From Books-on-Tape to CDs in 1993? Courtesy Airlift Productions

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(L-R) Charlie Biondo, “Miss Linda” Mintz, Micheal Ziants, celebrating over 3,500 units sold, “Soft Words, Warm Nights”

While the world was still calling the genre “Books-On-Tape” in 1993, Airlift Productions self-published and successfully sold spoken word CDs to libraries across America – and to the world via the Playboy catalog.

I realize that this all sounds a tad mad, but let me tell you the story.

I first met New Orleans icon “Miss Linda”, Linda Mintz, during a session at the Airlift Studios on Iberville street in 1993 while recording radio commercials for a local client.

Our muses, along with the stars, somehow aligned after that session while Linda and I discussed our love for poetry… as we hatched the egg of an idea for an outfit we dubbed “WordMusic”.

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“Miss Linda” Mintz & Micheal Ziants (McCann), during recording sessions for “Soft Words, Warm Nights”, Airlift Productions, 1993

Linda, long known and loved by generations of New Orleanians as Romper Room’s “Miss Linda”, had been reared with a love and respect for the magic of poetry.

Yours truly, while working all over New Orleans airwaves as a commercial voice and producer, was looking to create a self-published project that had “legs”, would be “evergreen” and that we could get behind and market to the world.

Produced on Iberville Street (all on reel-to-reel tape), voiced by Linda & me, and backed by husband Albert Mintz… we called the project “SOFT WORDS, WARM NIGHTS”.

** “I Love You/A Bright New Land”… Soft Words, Warm Nights excerpt with Linda Mintz & Micheal Ziants **

Imagine the world’s most romantic poetry lovingly rendered – and cast against the lush backdrop of the sounds of nature, coupled with a meditative new age score.

Score one for the kids on Iberville Street!

** Bess, the landlord’s daughter sacrifices herself to save her lover, Mike Ziants reads the classic, “The Highwayman” from SWWN **

Together with marketing pal Charlie Biondo, we drew the attention of Bayside Distributors in California, produced cassette tapes AND CDs in 1993, were successfully reviewed by all the major trade publications, and took it to market!

** “Will You Love Me When I’m Old?” from SWWN **

After selling over 3,500 to libraries across the U.S., we attended the American Booksellers Association trade show in Chicago, where I personally pitched the project to Hugh Hefner!

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“Soft Words, Warm Nights”, featured in the Playboy catalog, 1995

Hef was back in his hometown that weekend to promote Playboy’s 40th Anniversary coffee table book and, little did he know it – but get a fast pitch from Micheal Ziants.

Playboy Magazine’s catalog then featured our “Soft Words, Warm Nights” in several editions, helping us to move over 500 units, saying that our CD created “Irresistible Ambiance”.

While I caught a lot of kidding & ribbing  from family and fellow radio pals here in NOLA over this entire escapade, it remains one of my favorite stories.

What wasn’t so pleasant?

In an attempt to get a major ongoing distributor for our work, upon sending our CDs to every single major AudioBook publisher at the time, we were not only turned down – but ripped off! 

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“Soft Words, Warm Nights” CD artwork, Airlift Productions/WordMusic 1993

As the idea – romantic spoken word, produced with music & sound effects – was copied within a year by many of them, along with known Hollywood actors that carried marquistype names.

(Sigh!)

Oh well, as the Bard once opined, “It is better to have loved and lost… than to have never loved at all.”

Besides, it still makes for great “Did-you-hear-the-one-about-the-BIG-one-that-got-away?” type stories around the bar and NOLA parties.

Furthermore, as Churchill reminded us all, “Never. Never. Never. Give up!”… and from the vernacular, “He who loves and runs away, lives to fight another day.”

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Airlift Mike, Micheal Ziants, reads James Patterson’s “The Chef” for Hachette AudioBooks, NYC/Paris

I haven’t. (Given up.)

And.. I have! (Lived for another day.)

I mean, back in the 1990s, how was I to know that here in 2019 my path would intersect with one of the world’s biggest and best-selling authors? 

“Now showing” on earbuds near you, from the Hachette AudioBook Group, and today available on all worldwide platforms… Micheal Ziants narrates and interprets James Patterson’s “THE CHEF”.

And trust me, gang – Soft words and a warm night, this ain’t!

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“Working with Airlift Mike in NOLA was an utter pleasure. I was in town for business for a month and needed to maintain my audiobook recording schedule. Mike was accommodating and a pure professional. He mastered the punch and roll technique in 24 hours to be ready for our first session, and over the course of the month we laid down 5 books and a number of auditions. His studio sounds great. The vibe & atmosphere can’t be beat. You’d be hard pressed to find a better recording studio in the southeast – no matter what your needs. I wish I could have stayed!” ~ Amy Landon


Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984 

Airlift Productions – we’ll leave the mics hot… and the light on for you.

Saint John & Saint Louis Dance With The Devil

KSDradioFiringPartyStLouis1979atJohnSaintJohnsPlace
55-KSD Radio “Getting the Axe” Party in St. Louis 1979 … Ed Scarborough front row left, standing it’s John Saint John on left along with late legendary St. Louis radio news dude Bob Hamilton of KMOX fame

Ya know, when folks today ask me for my opinion on the concept of reincarnation, my response is, “Why not? After all, look at our Huey P. Long – he came back as a bridge! And personally, I’ve already lived many different lifetimes within THIS one!” And then I begin. To. Tell. This. Story…

It’s long been said that the Devil dances in empty pockets. You’ll also hear that the Devil is in the details. And while most in New Orleans know me as Mike McCann… in the Fall of 1979, as John Saint John, I was dancing a very detailed jig with the Pulitzer Family along the banks of the Mississippi in Saint Louis, Missouri.

This whole blog post was triggered by a rather innocent enough email to the Airlift Productions Studios from a Lance Hildebrand (traffic reporter/VO guy), looking for a studio to work from while visiting New Orleans. The subject line was “We’re both KSD Alums”.  Really?

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Saint John Congratulations letter from the office of the PA Attorney General, Harrisburg, PA 1978

Hired by the Pulitzer Family in the summer of 1978, I’d packed up my entire life, hopes & dreams and moved over 800 miles from Harrisburg, PA to take on the afternoon drive shift at 55-KSD radio in St. Louis.  Excitement was hardly the word!

That summer the Pulitzers held and owned pop/adult 55-KSD Radio,  NBC-affiliate KSD Television, AND the property that first put them on the map – The Saint Louis Post-Dispatch, the most widely read paper in town. Long before there was a radio or a television set, Joseph Pulitzer had made his name in print.  The “Prize” was to come years later.

Little did I realize when I first took the job that this stunning combination of power, strength and reach would serve to ultimately lead to my untimely dismissal.

** KTVI-2/St. Louis Don Marsh Feature on John Saint John, 1979 **

Let’s face it, in 1979, before the birth of the internet, the web & a digitally-connected America – one company could, in effect, monopolize what people would read in their newspaper, listen to on their radio, and watch on their television! I mean, what else was there?

Apparently, by 1979, the FCC had come to the same conclusion.

The Ronald Reagan years of deregulation and consolidation were yet to come, and the Federal Communications Commission, the government’s watch dog, had been wagging its paw at the Pulitzer clan for quite some time.  And the time had come.

KSD Radio's Name Game Promotion, as it appeared in the St. Louis Post-Dispatch
KSD Radio’s Name Game Promotion, as it appeared in the St. Louis Post-Dispatch

Music DJs Ron Morgan, Ed Scarborough, and yours truly were all shown the door as Combined Communications out of San Diego purchased KSD Radio from the Pulitzers,  changed the format to News/Talk and decided to duke it out with KMOX.

Ironically, my afternoon news dude, the amazingly & wickedly talented Bob Hamilton, was retained through the transition, and later went on to legendary status at longtime CBS kingpin KMOX.  No longer with us, but let’s hear it  for the on-air longevity of an outstanding newsman’s career.

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Micheal Ziants wedding to Cookie, along with mom & dad, Creve Coeur, suburban St. Louis, 1979

Yes, despite my #1 ratings with women 25-49 in afternoon drive at 55-KSD – precisely what Lee Fowler, Ed Newsome and the Pulitzers had hired me to do – newly married and with a child on the way, along with the rest of the on-air music staff, I was summarily let go/fired in the late summer of 1979.  A pawn in quite the elaborate and corporate chess game.

But as my pop used to say “Illegitimus non carborundum est” (Latin for ‘don’t let the bastard grind you down’).  I picked myself up, dusted myself off … and headed to Nashville. But that’s the story for another blog another time.

Indeed, those late summer nights after Cardinals games,  I dreamed of having quite the career in Saint Louis, maybe after radio parlaying my on-air work into writing for the Post-Dispatch one day, but that story was never to happen.

Dancing with the Devil? He’s in the details? You betcha’! And I guess I should have seen it coming.  When radio got into bed with big business, you knew it wasn’t going to end pretty. 

And when you get into bed with the Devil … you better be prepared to get it on.

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Toby Ricketts Instagram-Twitter ‘Selfie” taken in the Airlift Productions booth

“Working on the road can be a pain for voice artists – I was so glad to find Airlift studios on my travels, just outside NOLA CBD! What a beautiful, cozy, and quiet space to work in. Micheal was an absolute pleasure to work with, being 100% professional and 100% nice guy! If I’m ever in the Big Easy again, I’ll be sure to stop in and see Mike at Airlift Productions.” – TOBY RICKETTS, New Zealand-based, award-winning, world-class VoiceOver Artist

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Airlift Productions – we’ll leave the mics hot… and the light on for you.

Airlift Productions ~ Audio Alchemy from NOLA since 1984

Everything. Everywhere. All at Once. And Airlift Mike?

From AudioBook-fed earbuds on a London commuter train to grief-stricken Cancer patients gathered around iPads in New Orleans… now throw in interstate-clogged, radio-driven commutes into work from Sacramento, CA to Washington, DC & from Akron, Ohio to Tampa Bay, Fla. – how remarkable here in 2024 to be…

EVERYTHING.

EVERYWHERE.

ALL AT ONCE.

But the fact is that AudioBooks I have narrated and/or produced here at Airlift PROductions are being consumed at any given moment on any given continent, while at the same time, weekday mornings my radio imaging VO tracks are LIVE driving conservative talk iHeart radio stations across America!

Airlift Mike narrates “The Evil I Have Seen” from Robbo & P.J. Jones * Excerpts
As “Mike McCann” ** Radio Imaging for Michael DelGiorno on iHeart Radio

Meanwhile, at the very same time, the podcasts I’ve produced for the gang down at Ochsner Health Institute continue to dole out downloadable sage advice around the clock 24/7/365 to the Gulf South and beyond on surviving “The Big C”.

Ochsner Cancer Docs Colon Cancer Podcast Excerpt

See what I’m sayin’?

EVERYTHING.

EVERYWHERE.

ALL AT ONCE.

What a trip, huh? And a virtual one, at that. All made possible by harnessing the tech – analogue & digital toys & slick DAWs connected to wicked-fast internet fiber – and marrying it to an exhilaratingly creative, relentless, indefatigable (you like these words?) work ethic.

What a trip is right! And one that would have given pause to old H.G. Wells, Jules Verne, or George Orwell. Even old Rod Serling would’ve lit up a lung dart to stare unblinkingly into the camera and muse over the possibilities.

Yours truly at the Airlift Productions Spirit Soundcraft mixing desk

Yet, here we are. In 2024.

And Science fiction has become Science Fact!

As one guy.

Sitting alone.

At a desk.

in New Orleans.

Can be…

EVERYTHING.

EVERYWHERE.

ALL AT ONCE.

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“I met Mike in 2004 working on a recording project for WDSU’s Children’s Miracle Network telethon benefiting Children’s Hospital and we became instant friends. He’s the best at what he does, an all-around great guy and fun to hang out with. The folks that call Bag of Donuts’ hotline to book my band and buy our merchandise are greeted with a first impression of Mr. Ziants navigating their call and have told me that our professionalism stands out, which is exactly what we are going for and why we partner up with the best!” — JERRY CHRISTOPHER, JR * FOUNDER & BAND LEADER OF BAG O’DONUTS, NEW ORLEANS’ MUSIC HALL OF FAME HONORED ALL-TIME FAVE COVER BAND

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Airlift Productions – Audio Alchemy & Digital Magic from New Orleans…since 1984.