From New Castle (PA) to New Orleans (LA) … to quote the California sage Jerry Garcia, “What a long strange trip it’s been!”
Born in New Castle (just north of Pittsburgh) to Charlie & Phyllis, the middle child of five kids, by the time I was five, we’d already relocated all the way to Florida – where we moved two additional times in three years … before moving back north to Youngstown, Ohio.
So, let me see, I’m all of nine years old and I’ve already had five different mailing addresses in three different states in the union. No, pop wasn’t running from the law, just an upwardly mobile and in-demand chemical/mechanical engineer.
My first jobs were newspaper boy, altar boy, and grocery bagging and delivery boy. Boy, that’s a lot of ‘boys’. And great training at a young age in dependability and responsibility for manhood, I might add.
Even as a young dude (boy) through all these very same years, the roots of the recording studio and voiceover career were planted. I took up acting in civic children’s theater, studied ventriloquism (even built my own dummy), taught myself to play the guitar (had my own band in high school) … and fell in love with radio & communications.
Upon graduating high school, with dreams of heading to the military academy at West Point, I spent a year working hard as a land surveyor during the day and attending Penn State by night. When the academy dreams fell apart, I’ve got to admit – it was radio, communications and broadcasting that captured my heart.
So, after carrying a 4.0 in English, Speech, Philosophy and (oh, my) Calculus at Penn State, I decided to drop out, follow my heart and launch a career in radio. Now the fun begins.
When I arrived in New Orleans at Q-93, the station was then owned by Insilco, a Fortune 500 outfit with silver mines all over planet earth!
But I just grew tired and weary of the fragile existence that radio offered and/or threatened, along with the toll on my private and personal life.
Ya’ want to know something? Women will only take to that packing and unpacking, up-and-down-the-radio-dial life for just so long … before they say ‘so long’.
Necessity being the mother of invention, I began the Airlift Productions thing – recording and producing ‘voice-overs for export’ – long before it became fashionable. I built my first recording studio in 1984, ‘burned the ships’ (as the expression goes) and never looked back.
Airlift Productions was my opportunity to combine all my loves – acting, music, communications, production and radio – into my own business. Oh sure, I could still run the bus off the road, but at least from now onward … I was the one at the wheel.
1984 was the age of reel-to-reel magnetic recording tape, grease pencils and splicing blocks, cassettes and Fed Ex next-day deliveries. The internet and world wide web, mp3 email attachments, and digital non-destructive edits weren’t even dreams yet in a tech head’s head!
Fast-forward now to 2021… and the kid has stayed in the picture. I still love to paint those mental pictures, color the air with bright pastels and deep earth-toned hues … motivate with sound!
And what a thrill and honor to do it all from the world’s most unique city and America’s most fascinating destination. If you’ve been to New Orleans you know whereof I speak … and if you haven’t, well, you’ll just have to take my word for it.
“I listened to a lot of voices to represent Detective Lt. Robert (Robbo) Davidson for our audiobook version of “The Evil I Have Seen” and none quite fit. At last, I did a search for a commanding, seasoned, slightly Southern voice — and pulled up Airlift Productions of NOLA. I clicked on Micheal’s sample narrations of “Murder in Coweta County” then James Patterson’s “The Chef,” and I was hooked. No one else would do.
I was surprisingly delighted after speaking with Micheal to learn, he would not agree to narrate and produce the audiobook until he read it. He wasn’t in it just for money — he would only partner on material he believed to be worthwhile.
It has been a delightful, rewarding experience and Robbo and I could not be more proud of the way he brought this book to life. He is the voice, the director and producer of the audio version of “The Evil I Have Seen.” I recommend him wholeheartedly! — P.J. JONES, AUTHOR of the out-now shocker, “The Evil I Have Seen”
In early 1980, Nashville was a very different place. Today’s Country SuperStars were on the playgrounds, if they were even born yet… Conway Twitty was very much alive, George Jones was still rattin’ the Printers Alley bars… and yours truly was ridin’ herd on the afternoon radio rodeo – as John Saint John!
Think about it: Forty years ago, Jimmy Carter sat in the Oval Office, John Travolta’s ‘Urban Cowboy’ was huge at the box office, and my “office” was the afternoon drive “air chair” at WLAC, Nashville.
The internet, world wide web, digital audio and mp3 downloads weren’t even dreams yet in a tech head’s head. Radio – and AM at that – was king!
~ 15-WLAC Logo, during it’s final hurrah as a music station, before yielding to changing times and becoming All News & Talk in late 1980 ~
Picked up ‘on waivers’ from KSD radio in Saint Louis, I was freshly hired by Billboard Magazine to do the afternoon drive shift from their swanky showroom studios at 14 Music Circle East every afternoon on the legendary 50,000 watt blowtorch – WLAC Radio.
Together with RJ Harris, Spider Harrison, Dennis John Cahill, Smokey Rivers, ‘Captain Sunshine’, Randy Davis and Jeff Warren, we held court as the last bastions of music on WLAC.
What an exciting and truly awesome gig this was. To work for Billboard Magazine in Music City, USA and broadcast every afternoon to the entire mid-south. No tape delay, no second takes…it was all LIVE – from my mouth into tens of thousands of ears in a split second!
As most know, but few give thought to, Nashville is not only Music City USA, it is also the capital city of the great state of Tennessee, so much of the talk was centered around politics. In early 1980, that talk revolved around Carter, Reagan & Bush.
And do you remember the music of the 1980s? No, we weren’t playing country. It was more like Donna Summer, Boz Scaggs, Doobie Brothers, Michael Jackson, Eagles, Christopher Cross, Kim Carnes and the Electric Light Orchestra!
That John Saint John guy served them up like this —-
~ WLAC Radio & John Saint John, Wednesday July 30th, 1980 – broadcasting from Nashville’s Music Row ~
Without question, the most fun I’ve ever had with my clothes on!
And the doors that were opened to me as afternoon air personality for WLAC ; to talk with – and get to know – the Legends of Nashville music: Brenda Lee, Charlie Daniels, George Jones, Dottie West, I even co-emceed an auto show benefit for Nashville’s Humane Society with Conway Twitty!
During my brief tour of duty at WLAC, I interviewed and sat down with Eddie Money, Ted Nugent, Terry Bradshaw, Eagles’ lead guitar Don Felder, the comic Gallagher … and Lawrence Welk ran his music publishing company in the offices upstairs – in fact, when he was in town, he’d occasionally knock on the studio window, make faces, and wave at me!
But you can never separate the words Radio & Business. And in the early 1980s, the handwriting was on the wall – FM penetration, together with it’s stereo & higher fidelity proved the death knell for music-formatted AM radio. And with it went my job.
In the Fall of 1980, in fact it was Halloween weekend that year, thirteen months after I was hired, WLAC fired it’s entire air staff- “Trick or Treat”!! In favor of new owners… and a new all News/Talk format which forty years later it still is today.
As I look back now, across all these forty years, I have to admit that it was in the subsequent days of unemployment in Nashville that the seeds of one day being my own boss, having my own business – a recording studio – were first planted.
But there were still fields yet to plow, and Airlift Productions and New Orleans were not even on my radar yet. But we’ll save Philadelphia, WIFI-FM and that wacky city of Brotherly Love for another day.
That’s a story for another blog and another time.
In the meantime, the creative juices still bubble over daily at the Airlift Productions Studios on Pomona in New Orleans. Stop by for a cold one when you can. We’ll leave the mics hot for you!
“I met Mike in the mid 80’s when I was first starting out in the business … a consummate professional and just a really nice guy. He has seen me through the highs and lows of this business during my 33 year career. I walked away in 2014. He has produced countless air checks for me when I was fired and looking for a new gig. I have recorded in all 3 of his studios from a closet at Rock Creek in Metairie, Mid City, and just recently when I recorded a few pages of an audio book as a demo for a friend/author who just released a new book. Mike is a true friend.” ~ BO WALKER, New Orleans radio legend & Former Production Director, I-Heart Media, NOLA
It’s kind of funny after all these years and all this time, but I’m still asked about the ‘Mike McCann’ thing.
After all, most disc jockeys (as we were called back in the day) or air personalities on the radio used a stage name or alias for on-air purposes. Perhaps this gave us a more dramatic & imaginative persona, but it also assured us some form of anonymity and privacy. Some form.
A Pennsylvania native with roots further back in Austria & Hungary, and with brothers & uncles who’ve actually mined coal for a living, I’ve long been proud of the family name ‘Ziants’, but never used it on the radio.
In fact, through 12 years on-air, all through my tours of duty in Harrisburg (WKBO), Saint Louis (KSD), Nashville (WLAC), and Philadelphia (WIFI) … I was known to the masses as John Saint John!
And it really worked. I could play on and riff on that name all day long … ‘Philly’s one radio saint – that ain’t’, or (in St. Louis) ‘preaching the gospel according to St. John from the banks of the Mississippi’, and … well, you get the idea.
Without a doubt, the radio days/daze in Harrisburg, PA are among my favorite memories through all these years. “And don’t forget to smell the flowers along the way, ’cause we’re only here for a short while.”
** Micheal as John St. John, On the Air @ WKBO Radio, Harrisburg, PA **
In fact, some of my best pals & brothers-in-arms from along the banks of the Susquehanna now belong to the ages and pages of broadcast history.
Your names – and broadcast contributions – are now the stuff of Legend.
** Micheal as John St. John, WLAC, Nashville, 1980 **
But you know, names, people and places will always change … and upon my arrival in New Orleans in 1983, so did the “John Saint John” thing.
Q-93 (owned at the time by Insilco, an international silver company, really) employed a mid-day jock (who still today does production for Entercom’s WWL) by the on-air name of STEVE St. John … a jock that I would have to follow in afternoon drive! Uh-oh.
WQUE management loved what I had been doing on-air in Philadelphia, and flew me down to hire me in June of 1983. But the name had to go!
Oh well, (sigh) what’s that old Billy Shakespeare line about, “A rose by any other name…”?
So, ‘Mike McCann’ was born. And in one fell swoop, Q-93 hired me for afternoon drive … and these two crazed characters out of Beaumont, Texas – Walton & Johnson for morning drive … all in that one fateful week!
** Mike McCann On the Air @ Q-93/WQUE-FM, along with Walton & Johnson, May 1984 **
Now, at that point in time, John & Steve had only been together for 5 months as a team, having met for a breakfast and formed their alliance just a half year before – in Beaumont.
I had been a top-rated and tested major market air personality for years, and was looking to do mornings at Q, but management had other ideas. And that is the subject for yet another blog… another time.
What’s in a name? The answer, my friend, is blowin’ in the wind.
“For years, I have worked with Micheal Ziants and Airlift Productions recording songs for Children’s Hospital and the Children’s Miracle Network. Mike’s attention to detail is legendary, but his commitment to the kids and the challenges they face goes far beyond that. He gets it. Professionally, he’s as good as it gets. Everyone SOUNDS better after a session with Mike. And no matter what the audio project, you FEEL better after a session with Airlift. That’s “Z” truth! — HEATH ALLEN, WDSU-TV Reporter, and Veteran Guitar Picker