What began just after the Civil War as a day of remembrance for our country’s war dead sure has morphed and changed since the time of Lincoln.



What began just after the Civil War as a day of remembrance for our country’s war dead sure has morphed and changed since the time of Lincoln.
Verily, all the highest aspirations of all mankind have always been towards PEACE. And Brotherhood.
And the dream that lay closest to the heart of the Nazarene was the manifestation of the Kingdom of Heaven – not far-off in some dreamy otherworld but right here in the physical plane, in your neighborhood and mine, here on planet Earth.
Abraham knew that. Jack knew that. Martin really knew that.
So, on MLK Day 2023 let’s go there.
My Airlift Productions here in NOLA has always been about more than just ‘selling stuff’ or ‘telling stuff’; my mission, for what is now nearly forty years, is one of serving as a catalyst for positive change.
Henceforth, today’s entry…
As we celebrate and commemorate the life of this visionary peacemaker, and the stock markets, banks & post offices close, I’m flashing back on this MLK Day to a very special ‘homework assignment’ from days gone by.
My then-ten year old Katy was visiting dad for the Christmas holidays, and after the dinners, movies, and playtime, we went down into the Airlift Studios on Iberville to record.
Imagine, if you can, one of the most powerful speeches ever uttered on these American shores – The Gettysburg Address – dramatically interpreted by a ten year old!
Then, put these words wrapped around the speeches of Martin Luther King, Jr. and John F. Kennedy, and support all this with the inspirational and soaring music of the late, prolific James Horner from the “Glory” motion picture soundtrack.
Oh, my.
** “Is Anyone Home at the Gettysburg Address?” * Airlift, 1992 **
Peace? Brotherhood?
What, to me, is so extremely saddening is that the success of this dream, the manifestation of true PEACE on earth, will never ever (as in ‘not ever’) be settled on a battlefield.
For the answers, as Martin, Jack, and Abraham all knew too well, lie between the left ear and the right ear of the reader of these very words.
And the only true battlefield… is the human heart.
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“For ten years now I have worked with Micheal Ziants and Airlift Productions recording songs for Children’s Hospital & the Children’s Miracle Network. He’s unique and a constant… solid as the rock in rock ‘n roll. Mike’s attention to detail is legendary, but his commitment to the kids and the challenges they face goes far beyond that. He gets it. Professionally, he’s as good as it gets. Everyone SOUNDS better after a session with Mike. And no matter what the audio project, you FEEL better after a session with Airlift. That’s ‘Z’ truth!” — HEATH ALLEN, Long-time WDSU/NBC New Orleans News Reporter & veteran guitar picker
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{ Editor’s note 12-7-2022: With word this week of the passing of my longtime radio cohort Wakeman “Gator” Linscomb, I’m re-posting this one about our Boston radio escapade. And, come to think of it, let’s make that ‘TWO’ Big Ones that got away. Rest in Power…And Paradise, pal! ~ mgz }
It happened again last night.
Even though I haven’t worked LIVE on the radio this century, the dreams persist.
I’m on-air in a control room in the 1970s or ’80s, or more to the point, locked-OUT of the control room… records are running out… I can’t find the right commercials… DEAD AIR!
Town-to-town, packing, unpacking…. making new friends, saying goodbye to old friends… up & down the radio dial… AM, FM… ego trips, bad trips… but through it all —-
Radio was without question the most fun I ever had with my clothes on!
And the people and towns it brought into my life informed my life – and changed it. { Cue the flashback harp music glissando …}
It was 1989, and after many years freelancing, I was ‘seduced back to the dark side of the force’… and re-entered radio for a brief while here in New Orleans at WQUE-FM/Q-93 as one half of a morning team, partnered with this character called ‘the Gator’.
While we only lasted a short while as a team on-air, there was magic! At least enough to catch the interest of an agent. An agent who then parlayed our airchecks into a LIVE On-Air three-day audition at Boston’s top-rated WZOU over Christmas of 1989!
Steve Rivers, program director at the time, flew the Gator and me into Boston, put us up at the Boston Harbor Hotel (pretty swanky) and we actually woke up the city of Boston, Mass for three mornings that winter!
I’m at a loss for words to explain how vibrantly thrilling and exciting this whole process was. Working LIVE on-air, walking a tightrope without a net ( no ‘take two’ as is done in a recording studio ), in a strange town … and all in the days before the internet & the world wide web … you know, when radio was really radio! Wow!
Listen to just some of the madness, excitement and fun of this on-air audition at this monster of a radio station here —
**** Gator & McCann On-Air @ WZOU-Boston 12-14-89 ***
Now, to ‘cut to the chase’, we were not hired at WZOU. After all was said and done – and believe me, much was said and done – management decided that our act would not fit-in in Boston … and we flew back to New Orleans without a contract.
Funny the way life works. When I think how differently my life would have turned out had we gotten this job it makes my head spin. Me, a Yankee again? No Airlift Productions? Erase my over thirty years of contributions to New Orleans media & history? I think not.
But was it ever fun! And still makes for quite the story over beers with the guys, or when we sit around comparing battle scars in the radio wars … or, like the fishermen here in Sportsman’s Paradise – talking about the big one … that got away.
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“Mike is a master of his craft, a true audio artisan. The long days I spent recording my audio book with him were a joy. First and foremost, he is a meticulous professional who wants to make sure that the production achieves the best possible quality. Because of his extensive background as a voice actor, he can coach you in exactly how to make something sound serious, credible, and powerful.
And because he built the whole studio himself, he knows how to get the most out of his equipment and produce exceptional recordings. But more than that, Mike is not just a skilled producer. He’s a great guy, with a tranquil life philosophy that will put you at ease and make you feel comfortable enough to give your best effort. He knows how to make you feel good, from the mood lighting to his calming presence in your headphones. He’s funny, too, and has lots of great stories from his long career in radio.
I truly had a blast working with Mike and will write another book just to do a new audio book with him.” — NATHAN J. ROBINSON, Editor in chief of Current Affairs magazine and author of Why You Should Be A Socialist.
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Airlift Productions ~ Audio Alchemy from New Orleans since 1984
In a virtual world where, in many cases, the entire transaction is done without human interaction, smiles, winks or handshakes, and across miles and state lines – the testimonial creates trust!
So go ahead, tap the 21st-century-brakes for just a second, hit the pause button on the DVR box, and visit the Airlift Productions~Ziants Testimonials page here – when YOU are ready, 24-7-365 – and we’ll be there for you!
“Thank you Michael for being so accommodating, and making my job truly enjoyable. I’ve recorded in many professional studios all around Australia throughout the years, but I felt right at home and was really impressed with the huge Airlift Productions recording space & booth you built. Recording with you was as easy as if I were in my own studio back in Australia – and that really makes for a successful session. All your wonderful compliments didn’t hurt the vibe either! My ego appreciates your generous, kind words. Thanks again for being such a gentleman.”
The call came into the Airlift Productions Studios from Chicago, Illinois with a rather unique request.
Would I be available to help with a safety training project for Shell Oil concerns – in Melbourne, Australia?
Well, color me intrigued.
Stellar VoiceOver talent RHIANNON BOULGER operates as the safety training voice for Shell Oil concerns in Australia and, as the fates would have it, she was currently in the states along with her fiancé Jae visiting New Orleans for the week.
Enter Airlift Productions & Airlift Mike.
The VO scripts were then emailed to both Rhiannon and me for the recording session. Cool!
So, Rhiannon & hubby-to-be Jae showed up via an Uber lift from the downtown Sheraton on-time, and we went to work.
We phone-patched the entire session with Jennifer at Accenture-Chicago for long distance direction & coaching.
The session went as smoothly as water off a kangaroo’s back in the outback! We nailed all four scripts, and I had the wav files on their way via an FTP site to the edit bays in Chicago for post-production within the hour.
For use at Shell Oil’s facility ~ in Melbourne, Australia!
I teased Rhiannon throughout the session that I’d done scores of plant safety video narrations through the years, but never one that sounded so… ah, saucy.
Give a listen to just a taste of what went down at the Airlift mics, and since it IS New Orleans, we’ll deal with drugs & alcohol, here.…
~ Rhiannon entertains our ‘fighting troops’ down under at Shell ~
Ah-h, the wonders of modern technology.
To have conducted a session like this and in this manner when I began the Airlift Productions Studios back in the day – the 1980s – would have been considered science fiction, unbelievable, and inconceivable.
Today in 2021… it’s par for the course.
So pardon me, as I reach back in my bag for a nine-iron…and catch the next phone call.
Who knows? Could be my new Australian pen pal and recording gal pal from Melbourne.
Great job, Rhi! I really enjoyed working with you. And keep doin’ that voodoo that you do so well.
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“Thank you Michael for being so accommodating, and making my job truly enjoyable. I’ve recorded in many professional studios all around Australia throughout the years, but I felt right at home and was really impressed with the huge Airlift Productions recording space & booth you built. Recording with you was as easy as if I were in my own studio back in Australia – and that really makes for a successful session. All your wonderful compliments didn’t hurt the vibe either! My ego appreciates your generous, kind words. Thanks again for being such a gentleman.”
~ Rhiannon Boulger, VO Artist, Melbourne, Australia
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** Airlift Productions ~ Audio Alchemy & Digital Magic from NOLA since 1984 **
I didn’t know quite what to expect the morning TOBY KEBBELL showed up at my Airlift Productions Studios to record VoiceOver for Sony Corporation and it’s new Xperia Z tablet.
“Ben-Hur 2016” wasn’t even on the drawing boards yet, he was in New Orleans to film “Dawn of the Planet of the Apes”, and tagged by Tag-Europe (a huge London-based ad agency) as the voice for Sony Products, he needed a studio to record a few V-O patches.
So, Toby and his brother arrived at Airlift that morning … Toby was unshaven, in flip-flops & cargo shorts – hey, it WAS for a VoiceOver session, after all; at 6’1″, we stood eye-to-eye – I set-up the phone-patch to connect us with Europe and we went to work.
As the fates would have it, in the UK the letter ‘Z’ is pronounced ‘Zed’, and in order to introduce this new tablet here in the states, the tag lines had to be re-recorded with the Yank’s sound.
Toby talks for Sony on the Airlift microphones like this…
The tracks were coached and directed by Louise at Tag, with her agency contact for Sony piggy-backed in on the call – from Tokyo!
I then relayed the wav files via an FTP site into the computers at the editing bays in London, England and the finished commercial – along with some help from David Bowie – appeared here in the United States like this…
And I love the exchange as he exited the studios that day. With Ziants being my last name, I’ve got a welcome mat at the front door with a ‘Z’ on it. Toby pointed it out and chuckled at the irony as he headed back to the rent-a-car.
The girls (or ‘birds’ as they call them there) in the UK are just gaga over this dude, and the ladies in on the phone-patch session that morning echoed that excitement.
Studly. Easy on the eyes. Soft-spoken. Ultra talented.
But from his appearance as Doctor Doom in the ill-fated “Fantastic Four” to the apparent miscues, in the eyes of some critics, with “Ben-Hur 2016”, I just wish Toby could find his footing in a true star-making role, one that could seriously catapult him into the stratosphere.
In the meantime, I’ll be the one catching Kebbell’s magic via Netflix on the flat screen in the den, remembering my morning recording Toby before his days with Judah Ben-Hur, popcorn in-hand, smiling – and shaking the dust off my sandals.
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“Working on the road can be a pain for voice artists – I was so glad to find Airlift studios on my travels, just outside NOLA CBD! What a beautiful, cozy, and quiet space to work in. Micheal was an absolute pleasure to work with, being 100% professional and 100% nice guy! If I’m ever in the Big Easy again, I’ll be sure to stop in and see Mike at Airlift Productions.” ~ TOBY RICKETTS, Award-Winning, World-Class, New Zealand-based VoiceOver Talent
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In 1982, Philadelphia moved to a different beat in a different world. And I was fortunate and blessed to make radio magic there, shoulder-to-shoulder, with the legendary late Don Cannon, radio wizard Tom Bigby, the wickedly talented Andre Gardner, and the sassy, smokey Liz Kiley.
Yes, in those prehistoric days before the internet, the web, and a digitally-connected world, RADIO was the thing. No iPads, iPods, iPhones… if you wanted to hear your favorite song, you turned on a radio!
In 1982, Ronald Reagan sat in the Oval Office, ‘E.T” was huge at the box office, and my “office” was the morning drive chair 5:30 – 9:00 on WIFI-92!
Picked up on waivers from Nashville, out of work for nearly half a year due to Billboard Magazine’s fall ‘housecleaning’ at WLAC, I came to the attention of big Tom Bigby. He liked what he’d heard on an aircheck, called, we met during a layover at the Nashville airport – and he hired me.
It’s really hard to find the words to describe the thrill of the morning call to the starting gate. (Despite some mornings being the ‘snow plow’) I mean, what a challenge to be the first voice a person heard in the morning – in the bathroom, the kitchen, by the bed, under the car dashboard in the commute – in Phila-freakin’-del-phia!
Rockin’ the Cradle of Liberty ~ WIFI, Philadelphia.
Morning Drive Radio was exciting, pulse-pounding and very rewarding on many levels. But what I remember most about the Philly days/daze is Satur-days!
Every Saturday, from 10 am to 3 pm – the most listened-to weekend day part – I cranked up TURNTABLES, brought in the most amazing collection of VINYL and held court with “From Motown to the Philly Sound”!
It was my professorial, Dick Clark-ish, honky, white boy approach to the most sizzlin’, cookin’, excitin’, sex-citin’ hit music of the 20th century.
Temptations. Four Tops. Supremes. Junior Walker. Marvin Gaye. Martha & her Vandellas. Spinners. Harold Melvin & his Blue Notes. Barry White. Michael Jackson… all served-up with background, historical facts, dates, anecdotes – and fun!
** John Saint John Entertains Philadelphia on WIFI-92 ~ From Motown to the Philly Sound in 1982 **
But…
In early ’83, the Bala Cynwyd-General-Cinema corporate crew (Art Camiolo, et al) decided to hire a consultant out of Los Angeles (only the name has been changed/dropped to protect the guilty), change the format to ‘Rock of the ’80s’, and fire/terminate that morning John Saint John dude because he’s way ‘too adult and mature sounding for the new format’!? As I sat in Lafayette Hill with a wife and new child. Really?
But, ya know, when you’ve found a way to take all the sh*t folks throw at you … and then throw it over your shoulder to use as fertilizer for tomorrow’s crops, you roll with it.
As Dr. Napoleon Hill taught me, in the ashes of every defeat sleep the seeds to a greater or equivalent benefit. And I am a graduate – with honors – from the University of Adversity.
Besides, New Orleans …. and my destiny …. and Airlift Productions were calling.
Pardon me while I pick up the phone.
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“I had the extreme pleasure of working with Mike of Airlift Productions for a project in 2016. He was professional, courteous and most importantly, fun to work with. Mike is patient and very thorough with his recording, making sure that what you want is done before he powers down the gear for the day. 10/10, I would work with him again.”– JARED GARCIA, Sr. Recording Engineer for Blackstone Audio and Downpour.com
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Little did Alden Ehrenreich or I realize when we first met that he was destined to become Han Solo!
Hired to record some last-minute Hollywood South VoiceOver for Alden’s latest movie “Beautiful Creatures”, I certainly didn’t know what to expect that June morning of 2012.
In this teen-goth, supernatural, romantic thriller with a southern twist, Alden had been cast as the star-crossed lead lover Ethan Wate. And as the fates would have it, there were a few key monologue voice over tracks left un-recorded when they got to post-production.
Enter Airlift Mike and Airlift Productions.
When I answered the door that morning there was Alden, boyishly handsome, with a cheery “Good Morning”…. and a pint bottle of Jamaican Red Stripe lager in his hand.
When I questioned this rather novel approach to a recording session, he said simply that “This is for after we’re done!”
So, after it we went. Together with veteran movie sound pro Jeffrey Haupt, screen play writer & director Richard LaGravenese, a dialect coach from London, and their entourage, we laid down VoiceOver tracks for this moody suspense thriller.
Witness a taste of Alden’s acting chops here; don’t you love the faux southern accent? I mean, he was born and raised in Los Angeles, with roots further back (like yours truly) in Austria & Hungary —
And more recently, Alden stole the show – and even upstaged George Clooney himself – in the 2016 Hollywood-Golden-Era homage Coen Brothers flick “Hail, Caesar!” as celluloid cowboy hero Hobie Doyle. Check him out here….
Fast-forward just a tick, then, and imagine our collective surprise when out of the thousands who auditioned for the part, the Lucas-Disney machine that IS the STAR WARS franchise cast this dude for the Star Wars prequel – as the NEW HAN SOLO!
You go, Alden!
So, let me see, if Alden is 29 today, back when we met and recorded together he was all of 22. So, back to that day ….
After the session, he popped the top on his Jamaican Red Stripe and began to share it with me! We went slug-for-slug like Catholics at a communion rail, laughed, and talked of his past, present and future.
But little did either of us realize that day that the future would include his casting in the biggest movie juggernaut of the 21st century!
And today, that empty bottle of Jamaican Red Stripe is still sitting up on the Airlift commissary shelves, beside other noteworthy bottles of wine, scotch & Wild Turkey emptied after sessions past to celebrate & commemorate memorable Airlift Studio recording sessions.
Happy and thrilled for you the Airlift Productions krewe is, Alden!
Thanks again for the laughs, brotherhood… and Jamaican lager.
Oh, and despite some of the sketchy reviews of your latest intergalactic celluloid effort (some say “meh”), may the Force Be With You, my brother!
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“Dr. Ziants:
My dear colleague, it was a true delight to visit and work with you in your digital laboratory. I somewhat envy your remarkable equipment, which far exceeds anything we can afford here in the old city ice house. Your audio production facilities are second to none, and I thank you again for the excellent recordings you produced for the Momus A. Morgus Institute.” — Momus
** A tested-by-time Testimonial from Dr. Morgus (aka – Sid Noel Rideau) direct from the old city ice house to the Airlift digital lab via email. Check the good doctor out anytime at www.morgus.com ***
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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984
A well-crafted VoiceOver Demo should do for one’s voice what a model’s portfolio does for one’s body.
Show it off! Showcase it! Highlight it!
Just as a photographer uses lighting, sets, makeup, and wardrobe to capture its subject, the voice demo audio producer uses compression, reverberation, equalization, the just-right music, sound effects and editing to properly capture/record his subject.
From compassion and pathos … to angst-filled attitude. Sly and seductive … to bold & brassy! Demure … to confident.
A captivating VoiceOver Demo captures every trick the actor has in his/her bag, and is edited in such a way as to showcase versatility and cast-ability.
Case in point?
On a hot, sultry N’awlins afternoon in the cool confines of the Airlift Productions Studios, I hosted Vicky & Jeff’s pride & joy Mary Rose Neumeyer.
Having trained for years under the tutelage of noted NOLA acting coach Debby Gaudet, Mary Rose indeed brought some formidable skills to the Airlift microphones.
Part commercial, part promo, and all class, Mary Rose’s V-O Demo captures a style and sensibility that belies her then but 14 years on the planet.
Yet, boy, can she still be a kid! And deliver FOR the kids.
Give a listen to this teen sensation’s skill set, here …
*** Mary Rose Neumeyer VoiceOver Demo ***
Look out, Nickelodeon; the Disney gang is on notice, as well.
Make room for this kid … at the top!
And if your project, TV campaign, radio spot, or promo could use a fresh from-the-mouth-of-babes, stand-out-from-the-crowd approach – Mary Rose & I are as close as the cellphone in your pocket.
You’ll find us at #1-504.833.8450 or 24/7 on the web at AIRLIFTPRODUCTIONS.COM.
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“Many filmmakers portray teenagers as immoral and ignorant, with pursuits that are pretty base… But I haven’t found that to be the case. I listen to kids. I respect them… Some of them are as bright as any of the adults I’ve met.” ~ the late film director John Hughes
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“Micheal Ziants is a great voice talent who is generous with his time and energy. I have worked in TV for years, but needed the guidance of a professional to create my radio reel and found it with Ziants. He made me feel comfortable in studio and encouraged creativity, coaching me to a reel I hope will bring many job opportunities. “ ~ California-bound, Former WWL/WDSU Anchor/Reporter, Mom, Realtor – RACHEL WULFF
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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans, since 1984
It was the ancient Chinese sage Confucius who once said, “Choose work that you love… and you will never have to work a day in your life”. Joseph Campbell amplified this comment with his admonition, “Follow your bliss!”
Furthermore, the Cherokee used to tell their children that we are all ‘born with a song’, and that we all need to learn to sing that song. Not someone else’s song…. but our unique song.
Well, I actually used to fall asleep as a pre-teen kid in Youngstown, Ohio with a transistor radio tucked under the pillow, listening to far-off radio stations in Chicago (WLS & WCFL) and New York (WABC) dreaming of one day being a radio star.
To communicate with someone unseen without wires over great distances was to a kid the stuff of magic. I wanted to be the magician – badly.
The millennial of 2019 would not even recognize the time. At all. No internet, no world wide web… no iPhones, iPads, iPods, or apps. Video games? Excuse me? Pong & Pac-Man were hardly even on the horizon. The compact disc & video tape hadn’t even been invented yet, let alone ‘cloud storage’ or DVD. The 7-inch 45 rpm record, the audio cassette, and reel-to-reel tape was it. And it was magic!
My very first rock radio job – being a disc jockey, an air personality – was at WKBO Radio in Harrisburg, PA. It’s where I really discovered my true love – communications. It’s where John Saint John was born. It’s where I learned how to work a microphone as though it were a warm human ear… instead of a cold metal object. And it was magic!
** Micheal Ziants as John Saint John On-Air WKBO Radio, Harrisburg, PA – 1977 … with Listener Introduction **
But the afternoon air shift wasn’t the full story.
Everyday duties – in addition to the air shift – included production! Every day… of every week… for five straight years, I produced radio commercials. Little did I realize, but the seeds were being sown for Airlift Productions…. one day… way down yonder in New Orleans. Boy, was it ever magic!
** Micheal Ziants ON-AIR at WKBO Radio – Summer 1978, shortly before the move to KSD, St. Louis **
Work I love? Following my bliss? I tell you what, give a listen to the LIVE On-Air WKBO Airchecks within this blog … and then you tell me.
And the challenge of translating all this On-Air fun & drive into self-employment as a recording studio owner & VoiceOver Talent is the subject for yet another blog, another day. But, oh, what days/daze these were….
“Try to remember the kind of September, when you were a young and callow fellow….” ~ from the Fantasticks
Airlift Productions ~ Audio Alchemy & Magic from NOLA since 1984
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“For voice over actors, the demo serves as a calling card and is unquestionably the most important tool in the pursuit of voice over work. Mike Ziants and Airlift PROductions produced my first VO demo and within weeks I landed my first job in the industry. Airlift’s state-of-the-art recording studio combined with Mike’s wisdom and expertise provided me with an excellent demo as well as the confidence needed to achieve success!” ~ JOHN DENNEY, founder & lead singer of the Los Angeles-based ’80s Punk Band The Weirdos – AND VoiceOver Talent
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