Tag Archives: Airlift Mike

James Patterson, “The Chef” & Me

 

Fellow muses – and co-authors – JAMES PATTERSON & BILL CLINTON sharing a moment.

 

Hired by the Hachette Book Group in NYC to record and narrate the AudioBook version of best-selling author James Patterson‘s latest thriller, I had no idea what I’d signed-up for.

 

Or how far down the “rabbit hole” I’d have to go.

But when you’re invited to audition for a title by one of the world’s best-selling authors, and by one of the world’s leading AudioBook producers… well, you do it.

Upon receiving my MP3’d audtion of Chapter One, I was cast by Hachette’s LIsa Cahn as studio of choice – my Airlift Productions – and narrator.

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“The Chef” CD Artwork – Narrated by Micheal Ziants, Airlift Productions, New Orleans

Set in New Orleans over Mardi Gras, “The Chef” unravels the tale of Caleb Rooney, detective in the NOPD by day, and celeb food truck operator by night.

Throw into the mix: the FBI, NOPD brass, a police shooting by our hero, recipes (yeah, recipes, it’s called “The Chef”, after all), sex, an ex-wife, a new flame, Middle East extremists, Muslims, “red herrings”, NOLA  tourists, travelogue-style descriptions, Mardi Gras…. and terrorists – and you’ve got yourself quite a rabbit hole.

The planet Earth’s best-selling author JAMES PATTERSON

Co-written along with Max DiLallo, a Los Angeles-based screenwriter, this one is certainly getting some mixed reviews around the planet at the moment (did these folks all listen to/read the same book?), but it was my task to READ THE WORDS.

While, at the same time, give LIFE to the characters!

And what characters – from the sassy ex-wife Marlene to the new flame Vanessa…from the NOPD chief to arrested ne’er-do-wells… from a Middle East terrorist suspect to his bitter widow!

Witness but a small sample in this video “trailer” that I produced for the YouTube krewe here…

* “The Chef”, available now planet-wide via Hachette AudioBooks *

Taking direction from producer Lisa Cahn via the Airlift Productions phone-patch, we recorded all the narrative across November and December 2018, with finished audio edited by Tim McCarthy at A-1 Sound Studios in New York.

And what a thrill the entire process turned out to be!

After all, Lisa informed me shortly into our recording sessions that Mr. Patterson listens to all his AudioBooks so, “Micheal, you’re the voice in his head right now!”

 

 

Really?  As if!

With over 375 million books already sold to this date, and with all the characters this character has already cooked-up…. isn’t there enough traffic there already?

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Steve Scalise & Airlift Mike during a break from “Back In The Game”, Airlift Productions NOLA, October 2018

“Mike, I can’t thank you enough for the great job you did coaching me through the audio recording of my new book, “Back in the Game!” Since this was the first book I’ve ever written (and recorded), it was all new territory for me. You made the entire process go very smoothly, and I am incredibly happy with the final product.

I appreciate all you did to bring this book to life. You know you are really good when both James Carville and I are in complete agreement that you are great to work with!!” — CONGRESSMAN STEVE SCALISE

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Airlift Productions ~ Audio Alchemy & Digital Magic from NOLA

Airlift Productions – we’ll leave the mics hot… and the light on for you.

From Books-on-Tape to CDs in 1993? Courtesy Airlift Productions

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(L-R) Charlie Biondo, “Miss Linda” Mintz, Micheal Ziants, celebrating over 3,500 units sold, “Soft Words, Warm Nights”

While the world was still calling the genre “Books-On-Tape” in 1993, Airlift Productions self-published and successfully sold spoken word CDs to libraries across America – and to the world via the Playboy catalog.

I realize that this all sounds a tad mad, but let me tell you the story.

I first met New Orleans icon “Miss Linda”, Linda Mintz, during a session at the Airlift Studios on Iberville street in 1993 while recording radio commercials for a local client.

Our muses, along with the stars, somehow aligned after that session while Linda and I discussed our love for poetry… as we hatched the egg of an idea for an outfit we dubbed “WordMusic”.

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“Miss Linda” Mintz & Micheal Ziants (McCann), during recording sessions for “Soft Words, Warm Nights”, Airlift Productions, 1993

Linda, long known and loved by generations of New Orleanians as Romper Room’s “Miss Linda”, had been reared with a love and respect for the magic of poetry.

Yours truly, while working all over New Orleans airwaves as a commercial voice and producer, was looking to create a self-published project that had “legs”, would be “evergreen” and that we could get behind and market to the world.

Produced on Iberville Street (all on reel-to-reel tape), voiced by Linda & me, and backed by husband Albert Mintz… we called the project “SOFT WORDS, WARM NIGHTS”.

** “I Love You/A Bright New Land”… Soft Words, Warm Nights excerpt with Linda Mintz & Micheal Ziants **

Imagine the world’s most romantic poetry lovingly rendered – and cast against the lush backdrop of the sounds of nature, coupled with a meditative new age score.

Score one for the kids on Iberville Street!

** Bess, the landlord’s daughter sacrifices herself to save her lover, Mike Ziants reads the classic, “The Highwayman” from SWWN **

Together with marketing pal Charlie Biondo, we drew the attention of Bayside Distributors in California, produced cassette tapes AND CDs in 1993, were successfully reviewed by all the major trade publications, and took it to market!

** “Will You Love Me When I’m Old?” from SWWN **

After selling over 3,500 to libraries across the U.S., we attended the American Booksellers Association trade show in Chicago, where I personally pitched the project to Hugh Hefner!

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“Soft Words, Warm Nights”, featured in the Playboy catalog, 1995

Hef was back in his hometown that weekend to promote Playboy’s 40th Anniversary coffee table book and, little did he know it – but get a fast pitch from Micheal Ziants.

Playboy Magazine’s catalog then featured our “Soft Words, Warm Nights” in several editions, helping us to move over 500 units, saying that our CD created “Irresistible Ambiance”.

While I caught a lot of kidding & ribbing  from family and fellow radio pals here in NOLA over this entire escapade, it remains one of my favorite stories.

What wasn’t so pleasant?

In an attempt to get a major ongoing distributor for our work, upon sending our CDs to every single major AudioBook publisher at the time, we were not only turned down – but ripped off! 

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“Soft Words, Warm Nights” CD artwork, Airlift Productions/WordMusic 1993

As the idea – romantic spoken word, produced with music & sound effects – was copied within a year by many of them, along with known Hollywood actors that carried marquistype names.

(Sigh!)

Oh well, as the Bard once opined, “It is better to have loved and lost… than to have never loved at all.”

Besides, it still makes for great “Did-you-hear-the-one-about-the-BIG-one-that-got-away?” type stories around the bar and NOLA parties.

Furthermore, as we all know, “Never. Never. Never. Give up!”… and, “He who loves and runs away, lives to fight another day.”

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Airlift Mike, Micheal Ziants, reads James Patterson’s “The Chef” for Hachette AudioBooks, 2019

I haven’t. And.. I have!

I mean, back in the 1990s, how was I to know that here in 2019 my path would intersect with one of the world’s biggest and best-selling authors? 

Coming soon to earbuds near you, from the Hachette AudioBook Group, with a release date of February 17th, 2019… Micheal Ziants narrates and interprets James Patterson’s “THE CHEF”.

And, trust me, gang – Soft words and a warm night, this ain’t!

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“Working with Airlift Mike in NOLA was an utter pleasure. I was in town for business for a month and needed to maintain my audiobook recording schedule. Mike was accommodating and a pure professional. He mastered the punch and roll technique in 24 hours to be ready for our first session, and over the course of the month we laid down 5 books and a number of auditions. His studio sounds great. The vibe & atmosphere can’t be beat. You’d be hard pressed to find a better recording studio in the southeast – no matter what your needs. I wish I could have stayed!” ~ Amy Landon


Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984 

Airlift Productions – we’ll leave the mics hot… and the light on for you.

 

 

Woof! Airlift Productions Goes To The Dogs

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Airlift Productions NOLA’s Micheal & Ben Ziants along with The Shadeaux – his first Christmas 2006
The only problem with dogs is … that they don’t live forever!
 
And spelled either frontwards or backwards … Dog is still man’s best friend.
 
The Shadeaux, with powers and abilities far beyond those of mortal dogs, came to the Airlift Productions Studios and became our official mascot and ‘talent herder’ over Christmas 2006.
 
Near as we can tell, he’s twelve years old today and, truth be known, he picked us out at the SPCA that day.  Kind of like the Ziants boyz – a mutt; part German Shepherd, part Chow, part Border Collie … and all Love.
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Airlift Mike and The Shadeaux – ears back – after a long walk. Gee, this totally Zen dog doesn’t even return a bark for a bark! But he loves to give that mailman hell. 🙂
No, this is not his obituary (and even he’d appreciate the humor that the word ‘bitch’ is in that word), it’s more like a mid-life opus and testament to his otherworldly powers.
 
After all, the recording process can be somewhat intimidating to some, and capturing a stellar on-mic performance can feel a bit daunting at times – even to the pro!
And the Shadeaux has an uncanny way of throwing a ‘chill-out’ factor into the entire equation.
 
Little Quvenzhane Wallis (of ‘Beasts of the Southern Wild’ fame) wanted to take him home with her (no chance), and James Carville’s ‘missus’ – Mary Matalin – could hardly tear herself away to get back to work on her audio book.
 
With a woof, a lick, and an appreciative tail wag – coupled with more fur than Liz Taylor at a pre-PETA-days holiday bash – the Shadeaux  has an amazing talent for making anyone feel comfortable, relaxed and right at home.
 
And when trying to record a stunning on-mic, on-point performance … what more could you ask for?
 
Except maybe that he’d live forever.
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  Airlift Productions … where EVERY day is ‘Take Your Doggie to Work Day’…  Airlift Mike with his fave, furry four-footed friend – and uncharacteristically shy, The Shadeaux  

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“If there are no dogs in Heaven, then when I die I want to go where they went.” ~ Will Rogers
 
“I care not for a man’s religion whose dog & cat are not the better for it.” ~ Abraham Lincoln
 
“The average dog is a nicer person than the average person.” ~ Andy Rooney

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Micheal Ziants & Sean O’Shea, navigating the twists & turns of AudioBook production, Airlift Productions New Orleans, June 2017

“Airlift Mike was a saint, and ridiculously patient and supportive (and helpful!!) for this audio book virgin. In another environment, without the support, and with pressure to perform “right”, I probably would have completely fallen apart. So the MVP for this getting done goes 100% to Mike and the chilled out environment he’s cultivated…personally and within his studio.

I can’t tell you how excited I am to be able to get this audio book out to you guys!! As challenging as it all was, the end result, I think, is amazing! 

Once again, a big heartfelt thanks to Mike and the years of expertise he brought to this project to ensure I sounded my very best. If you’re ever in Nola and need the best audio dude, and the best dude dude, holler at my man Mike with www.airliftproductions.com

Thanks for the great week my friend! :)”

— SEAN O’SHEA, Los Angeles-based Dog Trainer & AudioBook Producer

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Airlift Productions ~ Audio Alchemy from NOLA since 1984  … and going to the dogs since 2006

It’s An Audio Christmas Card From Airlift Mike

From Nat King Cole’s “Chestnuts roasting…” to Bing Crosby’s “I’m dreaming…” to Karen Carpenter’s “Greeting cards have all been sent…” the Christmas holidays every year have always been about all things audio to me.

And since I long ago left the snow-covered northeast for warmer climes in New Orleans, I’ve also replaced the crunch of snow and the sound of snow shovels scraping across concrete sidewalks with holiday sounds of my own making.

Conveniently enough, my Airlift Productions Studios have long provided me the platform and vehicle for making those holiday sounds.

Funny. Sarcastic. Profound. Inspirational.

So, on this Christmas 2018, let’s queue up a few for this audio Christmas greeting from NOLA…

Archie Manning records with Airlift Productions

While I’ve never had the pleasure of meeting Peyton or Eli Manning, I sure have met and worked with their pop Archie.

In the early days of the Airlift Studios down on the Crescent City’s Iberville Street, acting as writer and producer for Archie Manning’s Gold’s Gym, it was my job to work with Archie on his various different radio campaigns.

Among my fave creative efforts for Archie was this one, wherein I was Santa Claus and he was the kid on Santa’s knee at the mall telling me what he wanted for Christmas.

** Archie Manning’s Gold’s Gym ** from 1992 **

And with our Saints making a Super Bowl run here in late 2018, how much fun was that?

Another 1990s Christmas effort of mine has resurfaced here this Christmas season, as old pal Sue Bonano resurrected a couple spots of mine to air on Entercom radio stations here in 2018!

Yeah, it all sounds a bit crazy but, with a little editing, a radio ad that is now 23 years old, was brushed-off and aired all over NOLA this holiday season to lovers who weren’t even born when it first aired.

** Sue’s Jewelry “Because…” Radio Campaign, again in 2018 **

As the Christmas audio memories continue…

Hired by a Chicago-based ad agency called Right Hat in late 2015, I was tasked with lining-up the talent and recording a web-based “politically correct” Holiday greeting card for a Washington, D.C. law firm.

Wait a tick, a what?

That’s right.  A politically correct greeting card! So I tracked down a trio of very talented professors at our Loyola University to come to Airlift Productions to record a classic that would have old Ebeneezer himself doing a double take.

** Right Hat’s take on Christmas 2015, with Airlift Mike **

Whew! Let’s decompress after that one, OK?

And at the same time shift gears totally.

Shocked and deeply saddened by the horrific school shooting at Newtown, CT just before Christmas in 2012 at Sandy Hook Elementary, I was inspired to hit the Airlift Studios.

Taking an anonymous internet writing and adding Danny Elfman’s mystical score to my voice, I came up with an answer from the “other side” as to what happened to those beautiful young souls that fatefully painful December morning…

** Christmas Eve in Newtown  by Micheal Ziants**

Without a doubt, Jesus of Nazareth is the Reason for the Season!

But given the fissures & cracks in our 21st century society, is it any wonder why the season can be so paradoxically wonderfully troubling and problematic for so many?

Meanwhile, the prayers and reflections continue to this day…

Like I said, for this Christmas audio greeting card – Funny, Sarcastic, Profound, Inspirational.

Which pretty much sums up my feelings, my take here on my 66th Christmas here on the 3rd rock.

From yours truly and the Airlift krewe here on Pomona, here’s to a Merry Christmas!

And for 2019 – a wish for everyone across the planet to Increase the Peace.

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans…since 1984

WIFI-92, The City of Brotherly Love & John St. John: The Rear View Mirror

A 1980s era WIFI-92 Bumper Sticker & T-Shirt Design.
A 1980s era WIFI-92 Bumper Sticker & T-Shirt Design.

In 1982, Philadelphia moved to a different beat in a different world. And I was fortunate and blessed to make radio magic there, shoulder-to-shoulder, with the legendary late Don Cannon, radio wizard Tom Bigby, the wickedly talented Andre Gardner, and the sassy, smokey Liz Kiley.

Yes, in those prehistoric days before the internet, the web, and a digitally-connected world, RADIO was the thing. No iPads, iPods, iPhones… if you wanted to hear your favorite song, you turned on a radio!

In 1982, Ronald Reagan sat in the Oval Office, ‘E.T” was huge at the box office, and my “office” was the morning drive chair 5:30 – 9:00 on WIFI-92!

One of my fave Rejection Letters during the post-WLAC 1981 Radio Job Hunt ~ just keep the Faith, Mike
One of my fave Rejection Letters during the post-WLAC 1981 Radio Job Hunt ~ just keep the Faith, Mike

Picked up on waivers from Nashville, out of work for nearly half a year due to Billboard Magazine’s fall ‘housecleaning’ at WLAC, I came to the attention of big Tom Bigby. He liked what he’d heard on an aircheck, called, we met during a layover at the Nashville airport – and he hired me.

It’s  really hard to find the words to describe the thrill of the morning call to the starting gate.  (Despite some mornings being the ‘snow plow’) I mean, what a challenge to be the first voice a person heard in the morning – in the bathroom, the kitchen, by the bed, under the car dashboard in the commute – in Phila-freakin’-del-phia!

Rockin’ the Cradle of Liberty ~ WIFI, Philadelphia.

Morning Drive Radio was exciting, pulse-pounding and very rewarding on many levels. But what I remember most about the Philly days/daze is Satur-days!

Airlift Mike (Ziants) aka John Saint John in the WIFI Production Studios 1982 (thanks to brother Andre Gardner for the pic)
Airlift Mike (Ziants) aka John Saint John in the WIFI Production Studios 1982 (thanks to brother Andre Gardner for the pic)

Every Saturday, from 10 am to 3 pm – the most listened-to weekend day part – I cranked up TURNTABLES, brought in the most amazing collection of VINYL and held court with “From Motown to the Philly Sound”!

It was my professorial, Dick Clark-ish, honky, white boy approach to the most sizzlin’, cookin’, excitin’, sex-citin’ hit music of the 20th century.

Temptations. Four Tops. Supremes. Junior Walker. Marvin Gaye. Martha & her Vandellas. Spinners. Harold Melvin & his Blue Notes. Barry White. Michael Jackson… all served-up with background, historical facts, dates, anecdotes – and fun!

** John Saint John Entertains Philadelphia on WIFI-92 ~ From Motown to the Philly Sound in 1982 **

“Those were the days, my friend, we thought they’d never end” … but they did.

mqdefaultIn early ’83, the Bala Cynwyd-General-Cinema corporate crew decided to hire a consultant out of Los Angeles (only the name has been changed/dropped to protect the guilty), go ‘Rock of the ’80s’, and fire that morning John Saint John jock because he’s way ‘too adult and mature sounding for the new format’!? Really? 

But you know, when you’ve found a way to take all the shit folks throw at you … and then throw it over your shoulder to use as fertilizer for tomorrow’s crops, you roll with it.

In the ashes of every defeat lie the seeds to a greater or equivalent benefit.  And I am a graduate – with honors – from the University of Adversity.

Besides, New Orleans …. and my destiny …. and Airlift Productions were calling.

Pardon me while I pick up the phone.

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“I had the extreme pleasure of working with Mike of Airlift Productions for a project in 2016. He was professional, courteous and most importantly, fun to work with. Mike is patient and very thorough with his recording, making sure that what you want is done before he powers down the gear for the day. 10/10, I would work with him again.”– JARED GARCIA, Sr. Recording Engineer for Blackstone Audio and Downpour.com

 

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Airlift Productions ~ Audio Alchemy from NOLA since 1984

The ART Of VoiceOver Demo Production

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An Airlift Productions’ VO session in progress with Steve Blaze of Lillian Axe fame at the hot mic

Of all the audio jobs produced at Airlift Productions, I think I enjoy creating Voice and VoiceOver Demos the most.

Whether working with a ‘newbie’ or a veteran, taking the written word on a page and using all the tricks in my audio producer’s bag to bring it to life, to create ART is indeed an art unto itself.

And today, in 2018, the Voice Demo covers the gamut – from commercial to animation, video games to the medical field, and from industrial narration to audio books.

Still today affectionately called a “reel”, I’ve seen the demo go from reel-to-reel tape… to audio cassette… to compact disc… to wave file and mp3.

Yet through all the technological changes, the heart of the art remains the same —

The copy has to ‘sing’, the reads have to be spot-on, music selection and editing, along with proper equalization, compression, reverberation, and normalization remain paramount.

Art, unlike science (although there is  a helluva lot of science involved here), is indeed a very subjective call.  And what is art to one … is shite to another.

The call here is obviously up to the reader of this blog.

Enter Exhibit A – JOHN DENNEY.

When Denney first rang my phone, he’d found my website in a Google search, had experience behind a microphone – he founded the Weirdos, an LA-based punk band in the ’80s – had moved here to NOLA, and had never done a commercial in his life.

I said, “Well, John, we’ll change all that!”

And change it we did. It began with a commercial demo (heard here); after he landed his first job within two weeks of production, he subsequently returned to produce an animation demo… and a medical demo.

** JOHN DENNEY VOICEOVER DEMO **

 

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Rachel Wulff records her VoiceOver Demo at Airlift Productions NOLA

Enter Exhibit B – RACHEL WULFF.

A longtime television news anchor and reporter, Rachel had moved to New Orleans just about ten years ago, and was, in 2017, looking to exit the TV scene and begin self-employment as a VoiceOver artist.

Again, like John Denney, she had a lot of on-camera and on-mic experience, but Rachel had no commercial background.

She does now.

  ** RACHEL WULFF VOICEOVER DEMO **

 

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Mary Rose Neumeyer having way-y too much fun at the Airlift microphones

Enter Exhibit C – MARY ROSE NEUMEYER.

Mary Rose is all of fourteen years old, has studied acting for some five years now, done some on-camera things, but was looking to spread her wings into the VoiceOver field.

After a brief pre-production meeting, she pulled together some copy, I then coached her through all the reads and edited her demo. 

It captures promo pieces as well as commercial copy, and I’d have to say, for a “newbie”, she states her case for an on-mic job most eloquently.

   ** MARY ROSE NEUMEYER VOICEOVER DEMO **

 

Finally, an entry from yours truly.

Enter Exhibit D – yours truly, MZ.

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New Orleans Voice Talent & All-around Audio Dude Micheal Ziants, Airlift Mike

As I pursue the AudioBook field, I’ve only recently compiled a demo targeted at this particular audience; a demonstration recording completely different from the shorter commercial ones.

It also differs from the previous demos, which were “manufactured” and produced from scratch, in that this demo is actually from a product being currently sold and marketed.

So, in this case, the demo is more of a ‘sampler’.

What follows here are actual excerpts from “Murder In Coweta County”, a true crime drama that took place in 1940s Georgia and shocked the nation.

Think ‘The Sopranos’ gone south!  With mysticism, race, murder, and the police all thrown into one big gumbo….

   ** MICHEAL ZIANTS AUDIOBOOK DEMO **

Commercial, AudioBooks, Industrial, Animation, Video Games, the Voice Demo in 2018 sure does cover a lot of ground.

Er, ah… make that “air”.

And make no mistake. Evoking this kind of emotion is an ART.

Or, is it a science?

OK, how about BOTH?

Well, whatever you want to call it…

Call on Airlift Mike and Airlift Productions to book yours.

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“For voice over actors, the demo serves as a calling card and is unquestionably the most important tool in the pursuit of voice over work. Mike Ziants and Airlift PROductions produced my first VO demo and within weeks I landed my first job in the industry. Airlift’s state-of-the-art recording studio combined with Mike’s wisdom and expertise provided me with an excellent demo as well as the confidence needed to achieve success.” ~ JOHN DENNEY, Founder/Lead Singer of the notorious LA-based punk band The Weirdos … and relatively new VoiceOver Artist

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“We’ll keep the mics hot…and leave the light on for you!”

Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984

 

 

 

 

 

 

 

Airlift Mike, Sportsman’s Paradise Outcast, Rebel

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Veteran New Orleans Voice Talent Micheal Ziants with trusty sidekick & mascot The Shadeaux

Although I live in Louisiana, the Sportsman’s Paradise, I do not hunt and shoot animals, I do not own a gun … shucks, I don’t even play golf!

THIS is what I do.

Giving LIFE to the printed word, making simple text & fonts on an iPad or piece of paper BREATHE and create emotion in the mind of the listener is what I do.

And then, I further animate those living, breathing words with soundscapes – musical backdrops and sound effects which enhance and complement the human voice.

You know, the stuff that comes out of your radio speaker, or the flat screen TV in the background at the bar, or deep in your inner ear canal from earbuds, stuff like this….

    ** Micheal Ziants Long-form Narration Demo **

And with roots in the great state of Pennsylvania,  now firmly re-planted for over thirty years in the bayou state of Louisiana, it’s kind of strange to say but, here in 2018, I feel a stranger to both.

I don’t talk like your average N’awlins folks (“Wherey’at, dawlin’?”), I have a growing disdain for the yearly bacchanal called  the “Mardi Gras”, and yet I have no desire to return to the ice-packed, snow-covered northeast. 

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New Orleans Voice Talent & All-around Audio Dude Micheal Ziants, Airlift Mike

A man without a country.

But I do have one thing most don’t – a vocation that is also my vacation.  And there’s solace in that.

On top of that, it’s a vocation that due to technological and digital advances affords me the opportunity to be heard by – and work for – anyone, anytime, and anywhere on planet Earth!

Wow.

   ** Airlift Mike talks for SHELL OIL **

While the VoiceOver arena is today an incredibly competitive and increasingly overcrowded field, it’s an honor to throw my headphones into the ring every day from America’s most fascinating city, New Orleans, warm-up the Airlift Productions microphones, and create compellingly convincing audio for clients near and far.

And the challenges and obstacles are far more daunting than shooting deer, flushing-out ducks, or spending weekends chasing a little white ball around a golf course.

 ** Airlift Mike taking a “shot” at Movie Trailer V-O – “Gladiator” **

Outcast? Rebel?  Well, sort of, I guess.

But in the meantime, life in Louisiana certainly has its upside, too – cargo shorts & flip-flops year-round, I haven’t bought snow tires in years, and I sure have become a Saints fan. Who Dat?!?

And, really, who cares if I talk kinda funny?

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“Micheal Ziants is a great voice talent who is generous with his time and energy. I have worked in TV for years, but needed the guidance of a professional to create my radio reel and found it with Ziants. He made me feel comfortable in studio and encouraged creativity, coaching me to a reel I hope will bring many job opportunities. “ – RACHEL WULFF,  former WWL/WDSU-TV Anchor & Reporter

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984

 

 

 

 

 

New Orleans TV News Drops Anchor(s) at Airlift Productions

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(L-R) Airlift’s Micheal Ziants, Norman Robinson, Heath Allen, Rich Lenz at the WDSU-TV Studios for the CMN Telethon

Norman Robinson. Lee Zurik. Camille Whitworth. Rich Lenz. Heath Allen. Rachel Wulff.

Round up the usual suspects.

I have –  to record various voice-over projects here in New Orleans at Airlift Productions.

I first met and recorded Norman Robinson in 1991. He was fresh back in NOLA from the White House CBS-TV Network news beat, and was the newly-ordained anchor man at our WDSU.

Little did we then realize, or even think about future days, but the fact is, 27 years later, we’re still at it!

NormanRobinsonRecordsVoiceOverAirliftProductionsNOLA
Anchor man NORMAN ROBINSON brushing-up his VoiceOver skills at Airlift Productions NOLA

Our most recent project? Recording and compiling every electronic message for every streetcar and bus – even the ferries – in the city of New Orleans.

“Senior citizens ride the bus for only 40 cents”… “Please look around you for any personal items you may have left behind before exiting the vehicle/next stop, Canal Street.”

NORTA – the New Orleans Regional Transit Authority – tagged Norman and me to record well over 1,500 wav files for use in their system citywide.

** Norman narrates NORTA’s ‘Go Mobile’ App Tutorial **

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L-R, Heath Allen, Theresa Andersson, Micheal Ziants, Rich Lenz – during a break from the original HEALING HOUSE sessions, Airlift Productions 2004

Rich Lenz now calls KOTV & Tulsa, OK home, a gone pecan from NOLA for over nine years now (gee, Thanks, Katrina), but he served for 16 years as sports director/anchor at WDSU.

Richie and I’ve recorded countless tunes together, including epic anthems to herald the Children’s Miracle Network Telethon fund-raising year-after-year to benefit and support our Children’s Hospital’s life saving efforts for our kids.

** the 1st, of many, Telethon Tunes for Children’s Hospital **

 

Rachel Wulff records her VoiceOver Demo at Airlift Productions NOLA

After meeting WWL/WDSU anchor gal Rachel Wulff around the aisles of our local Lowe’s Home Improvement store, I helped Rachel improve her post-anchor life and UP her game by producing a VoiceOver demo for her.

Very nice.

** Rachel’s VO Demo, with her daughter’s cutesy intro **

Fox-8/WVUE’s solid anchor dude – and award-winning investigative reporter – Lee Zurik and I work together on projects for video ace Paul Atkinson.

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Airlift Mike, Lee Zurik, Paul Atkinson – “Glory Days” sessions

The latest project? VoiceOver for “Glory Days”, an homage to the passions and victories of Newman High School’s football program.

As it turns out, Lee was on the same team at Newman with a local boy-made-good you may have heard of – the NFL’s Peyton Manning.

** Lee Zurik narrates “Glory Days” with Airlift Mike **

Man, that must’ve been some wild locker room, huh?

(BTW,  Lee, do you wanna send that sassy Kim Holden over for a recording session sometime?)

L-R. Micheal Ziants, Heath Allen, Rich Lenz, Brian Landry, making music at Airlift Productions NOLA

The Airlift Productions studio doors are always open to Heath Allen, veteran reporter for decades at WDSU.  Heath carved-out his reputation in the early days all over Baton Rouge TV.

His compassionate, and knowledgeable in-the-field reporting is always incisive and spot-on. And he picks quite a guitar, at that.

2018 continues to see local NOLA news veteran Camille Whitworth drop by from time to time for various VO commercial and industrial projects.

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Camille Whitworth sets the VO mood at Airlift Productions NOLA

Camille dedicated years to  the anchor chair at WDSU, and today fills her days public speaking, doing on-camera work for our East Jefferson Hospital, and recording various VoiceOver projects for clients in and around NOLA.

Dependable, personable, and experienced, Camille is always fun to have around the Airlift Studios.

There is simply no reason or need for news anchors to walk away from their skills & finely-honed talents when they walk away from the nightly news anchor desk.

Norman, Rich, Heath, Rachel, Lee & Camille are all exceptionally fine and experienced talents with, as the expression goes, ‘ a lot of good miles left on their tires’.

It has also been said, and rightly so, that journalism, as well as the nightly news, is ‘History – the first draft’.

I am so gratified – and humbled – that these remarkable ladies and gentlemen have all chosen to work with me and Airlift Productions to write new chapters.

And, as Paul Harvey used to intone, tell ‘the rest of the story’.

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Airlift Productions Proprietor Micheal Ziants shoulder-to-shoulder with JAMES CARVILLE at the Airlift Studios

“I’ve been in studios from the Bayou to the Beltway and I can say after recording my last two audio books with Mike that there is no better place than Airlift Productions. The quality of the production, the studio, and frankly the comfort make it the only place I want to record now or in the future”— JAMES CARVILLE, Political commentator, Tulane professor & Campaign Strategist behind the most dramatic political victories of our generation

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Airlift Productions – where the warmth of analogue lives. And the lightning speed of digital delivers.

 

 

What Do You Do When You’re #@&% Tired Of Being Fired?!?

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1984 Times-Picayune Sunday article about that new Mike McCann dude at Q-93

When folks first visit my Airlift Productions Studios here in New Orleans, one of their first questions is regarding my motivation for building such an awesome recording space in the first place.

My response? “Well, quite frankly”, I tell them, “I have an entrepreneurial drive that was forged in the fires of unemployment!”

Really.

Q-93 Memo to Staff & Times-Picayune article about Mike McCann's exit
Q-93 Memo to Staff & Times-Picayune article about Mike McCann’s exit

I just grew tired and weary of the corporate radio mentality that treated warm, talented and caring humans – with families to look after – as simple commodities!

As all of America today it seems is constantly being outsourced, marginalized, downsized and capsized, even back in the ’80s, I wanted to create my own future.  Enter the Airlift dream.

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Airlift Productions Recording Studio, New Orleans, 2018 Panoramic Studio Pic. Check it out … “Weapons of Mass Production”

I would never have been at Q-93 Radio (WQUE-FM) in 1983 had WIFI-FM in Philadelphia not fired me.  A format change to “Rock of the ’80s” – Psychedelic Furs, Oingo-Bongo, Roxy Music, X, Berlin – in early ’83 led to my dismissal.

Imagine taking this excuse to the PA unemployment line bean-counters, “Well, the consultants considered my on-air approach & style too adult sounding and too mature for the new format!”  Really.

I would never have been at WIFI in Philadelphia had management not fired the entire air staff at WLAC in Nashville.  This legendary 50,000 watt radio station sat on Music Row in Nashville, was owned by Billboard Magazine at the time, and reached Canada and Cuba from the mid-south with it’s remarkable signal.

But it all didn’t matter when Billboard sold the station to new owners – who then changed the format to All-Talk/News and fired it’s entire staff, including yours truly.

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Airlift Proprietor Micheal Ziants as alter-ego John Saint John, in the production room at WLAC, Nashville, 1980

I would never have been on-air at WLAC had the Pulitzer family in St. Louis at 55-KSD not made a similar move. The radio station was sold to new owners who then changed the format to All-Talk/News and fired it’s entire on-air personality music air staff.

Are you beginning to see a pattern here?  Enter the Airlift dream.

Note that my exits from WKBO in Harrisburg in 1978 and from WQUE here in New Orleans were indeed at my own hand.

I left Harrisburg on my own terms to pursue my first major market air shift in St. Louis.  And I indeed exited Q-93 (as afternoon DJ/Air personality) in 1985 to build my own dream, to fulfill my destiny… to create Airlift Productions.

Airlift Productions was my way of taking all the skills that I’d learned from”the man” and putting them to work for myself! I simply parlayed the many skills garnered and fine-tuned through all those radio years into self-employment as a VoiceOver talent and recording studio owner.

MichealZiantsAsMikeMcCannQ-93Ad-1984The final chapter?  Well, it has yet to be written.  As the old advertising adage goes… “watch this space…”

Airlift Productions ~ Audio Alchemy from New Orleans since 1984 

 

 

 

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steve scaffidi“Mike has a great voice and he’s a great guy! We’ve produced many projects together and he’s always at the top of his game. I love working with him.”  ~  Steve Scaffidi, Founder & Managing Partner at Ghost Rider Pictures, NOLA

 

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Is Audio Recording An Art … Or A Science? Or Magic?

The short answer? All three! The long answer? How much time do you have? Too many questions? Oops, another question…

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To begin with, all sound travels in waves.  That’s analog.  As I speak, my voice travels from my larynx to your ear as a wave form. Now, in capturing said wave form in a recording device or computer for editing and storage, it is still considered and called a wave form, but then it’s digital.  Science.

But making MAGIC with that wave form is quite another thing altogether.  Art.

Now, creating an environment, a creative space, a ‘vibe’, a place to make that audio magic – that audio alchemy –  possible is yet another story completely.

Art & Science & Magic get it on at Airlift Productions!

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Original Airlift Productions Studio Design ~ Micheal Ziants, 2001

First off, the entire Airlift Productions air space is completely out-of-square with no parallel walls, and the studio ceiling rises from front to back.

It’s built like the ancient Greeks built the amphitheater – sound waves naturally propagate from the near-field reference monitors in the front across the room to the back wall.

The Airlift Studios control room widens from about 6 feet at the front … to nearly 12 feet at the back. A critical listening space should never be constructed with parallel walls, ceiling & floor, as this creates standing waves, slap-back echoes and assorted audio headaches.

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Airlift Productions “Gift of Life” Stained Glass Window

Room treatment, acoustic foam, carpeting on the walls, natural daylight filtered through stained glass, and dimmer-controlled mood lighting further enhance artist & engineer comfort & creativity through the entire recording process.

Yes, Art & Science get it on at Airlift Productions!  To create MAGIC.

Purpose-designed for comfort, creativity & breath-taking sound, Airlift has delivered the goods since 1984 … from local to global with style!

From broadcast to podcast, big screen to small.  From simple voice over tracks to full band or artist CD projects, test-drive your first session today, from wherever you are …  on the web at  Airlift Productions.

“Weapons of Mass Production” ~ Airlift Productions, New Orleans

Airlift Mike, always as close as the mouse on your desktop or the cell in your pocket at #504.833.8450.

When quality counts ~ count on Airlift Productions.  Audio Alchemy from New Orleans since 1984.

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“I had the extreme pleasure of working with Mike of Airlift Productions for a project in 2016. He was professional, courteous and most importantly, fun to work with. Mike is patient and very thorough with his recording, making sure that what you want is done before he powers down the gear for the day. 10/10, I would work with him again.”  —-Jared Garcia, Sr. Recording Engineer for Blackstone Audio and Downpour.com

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