It’s An Audio Christmas Card From Airlift Mike

From Nat King Cole’s “Chestnuts roasting…” to Bing Crosby’s “I’m dreaming…” to Karen Carpenter’s “Greeting cards have all been sent…” the Christmas holidays every year have always been about all things audio to me.

And since I long ago left the snow-covered northeast for warmer climes in New Orleans, I’ve also replaced the crunch of snow and the sound of snow shovels scraping across concrete sidewalks with holiday sounds of my own making.

Conveniently enough, my Airlift Productions Studios have long provided me the platform and vehicle for making those holiday sounds.

Funny. Sarcastic. Profound. Inspirational.

So, on this Christmas 2018, let’s queue up a few for this audio Christmas greeting from NOLA…

Archie Manning records with Airlift Productions

While I’ve never had the pleasure of meeting Peyton or Eli Manning, I sure have met and worked with their pop Archie.

In the early days of the Airlift Studios down on the Crescent City’s Iberville Street, acting as writer and producer for Archie Manning’s Gold’s Gym, it was my job to work with Archie on his various different radio campaigns.

Among my fave creative efforts for Archie was this one, wherein I was Santa Claus and he was the kid on Santa’s knee at the mall telling me what he wanted for Christmas.

** Archie Manning’s Gold’s Gym ** from 1992 **

And with our Saints making a Super Bowl run here in late 2018, how much fun was that?

Another 1990s Christmas effort of mine has resurfaced here this Christmas season, as old pal Sue Bonano resurrected a couple spots of mine to air on Entercom radio stations here in 2018!

Yeah, it all sounds a bit crazy but, with a little editing, a radio ad that is now 23 years old, was brushed-off and aired all over NOLA this holiday season to lovers who weren’t even born when it first aired.

** Sue’s Jewelry “Because…” Radio Campaign, again in 2018 **

As the Christmas audio memories continue…

Hired by a Chicago-based ad agency called Right Hat in late 2015, I was tasked with lining-up the talent and recording a web-based “politically correct” Holiday greeting card for a Washington, D.C. law firm.

Wait a tick, a what?

That’s right.  A politically correct greeting card! So I tracked down a trio of very talented professors at our Loyola University to come to Airlift Productions to record a classic that would have old Ebeneezer himself doing a double take.

** Right Hat’s take on Christmas 2015, with Airlift Mike **

Whew! Let’s decompress after that one, OK?

And at the same time shift gears totally.

Shocked and deeply saddened by the horrific school shooting at Newtown, CT just before Christmas in 2012 at Sandy Hook Elementary, I was inspired to hit the Airlift Studios.

Taking an anonymous internet writing and adding Danny Elfman’s mystical score to my voice, I came up with an answer from the “other side” as to what happened to those beautiful young souls that fatefully painful December morning…

** Christmas Eve in Newtown  by Micheal Ziants**

Without a doubt, Jesus of Nazareth is the Reason for the Season!

But given the fissures & cracks in our 21st century society, is it any wonder why the season can be so paradoxically wonderfully troubling and problematic for so many?

Meanwhile, the prayers and reflections continue to this day…

Like I said, for this Christmas audio greeting card – Funny, Sarcastic, Profound, Inspirational.

Which pretty much sums up my feelings, my take here on my 66th Christmas here on the 3rd rock.

From yours truly and the Airlift krewe here on Pomona, here’s to a Merry Christmas!

And for 2019 – a wish for everyone across the planet to Increase the Peace.

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans…since 1984

President George H W Bush, Mary Matalin… and Me

Mary Matalin, husband James Carville, along with the president and his Barbara in 2012

With the passing of President George H W Bush this weekend, allow me to tap the brakes just a second, and pause for some rather remarkable personal reflection.

Hired by AudioBook producer John F. McElroy in October 2013 to record Mary Matalin & James Carville’s “Love & War” for Penguin Audio in Manhattan, it fell on me to host James & Mary for a few weeks at the Airlift Productions Studios here in New Orleans.

That October morning Mary showed up to record –  and dressed to thrill – little did I know at first but, after the session, she was off to the French Quarter with hubby James for dinner and drinks with Bill Clinton!

Mary Matalin on-phone in the Bush Oval Office, along with Karl Rove and the “Think Tank”

Really.

Her tireless on-mic performance that day was really something… one bathroom break in four straight hours of recording.

Through that session Mary was a real firecracker!

LISTEN as she details her love for the president, while she vehemently defends a then-maligned one-term George Herbert Walker Bush at the Airlift microphones

** Mary Matalin “Love & War” excerpt, courtesy Penguin Audio **

Yes, indeed, Mary, along with her kids, always called and referred to this president as “Poppy”. A term he enjoyed and relished.

And this recording was but Day 1!

In Mary’s subsequent Airlift recording sessions we had many a laugh and bonded, at least as much as an audio engineer and a highly-respected and quoted public figure can.

One of my favorite memories from those October days was Mary’s nickname for me – “Zen Master”.

Of course, the goatee I was sporting at the time, along with some of my coaching tips & philosophical ramblings, probably contributed to that cutesy moniker.

But what a thrill and honor it was for me to play a part, however small, in capturing this now-classic part of America’s oral history, with the audiobook recording of “Love & War”.

As Mary got her opportunity to set a few records straight, while shedding some light on the warm, genuine side of George Herbert Walker Bush that but few would ever really know.

Rest in Paradise, President Bush, and, on behalf of all of America, we thank you for your unending and tireless devotion and service to the USA.

The final words Mary had for me on her last day of recording as she walked to her car?

“Til next time, Zen Master!”

You got it, Mary.

In the meantime, tell James “Howdy” from Airlift Mike, the studio mics are always open to you… and let’s not make it too long until ‘next time’, OK?

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JamesCarvilleRecordsAtAirliftProductionsNOLA
Airlift Productions Proprietor Micheal Ziants shoulder-to-shoulder with JAMES CARVILLE at the Airlift Studios

“I’ve been in studios from the Bayou to the Beltway and I can say after recording my last two audio books with Mike that there is no better place than Airlift Productions. The quality of the production, the studio, and frankly the comfort make it the only place I want to record now or in the future”​ ~JAMES CARVILLE, Political Commentator, Tulane Professor & Campaign Strategist behind the most dramatic political victories of our generation

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Airlift Productions – we’ll leave the mics hot… and the light on for you.

Airlift PROductions, telling America’s Greatest Stories from New Orleans since 1984