New Orleans TV News Drops Anchor(s) at Airlift Productions

L-R.MichealZiantsNormanRobinsonHeathAllenRichLenzWDSU-AirliftProductionsNOLA
(L-R) Airlift’s Micheal Ziants, Norman Robinson, Heath Allen, Rich Lenz at the WDSU-TV Studios for the CMN Telethon

Norman Robinson. Lee Zurik. Camille Whitworth. Rich Lenz. Heath Allen. Rachel Wulff.

Round up the usual suspects.

I have –  to record various voice-over projects here in New Orleans at Airlift Productions.

I first met and recorded Norman Robinson in 1991. He was fresh back in NOLA from the White House CBS-TV Network news beat, and was the newly-ordained anchor man at our WDSU.

Little did we then realize, or even think about future days, but the fact is, 27 years later, we’re still at it!

NormanRobinsonRecordsVoiceOverAirliftProductionsNOLA
Anchor man NORMAN ROBINSON brushing-up his VoiceOver skills at Airlift Productions NOLA

Our most recent project? Recording and compiling every electronic message for every streetcar and bus – even the ferries – in the city of New Orleans.

“Senior citizens ride the bus for only 40 cents”… “Please look around you for any personal items you may have left behind before exiting the vehicle/next stop, Canal Street.”

NORTA – the New Orleans Regional Transit Authority – tagged Norman and me to record well over 1,500 wav files for use in their system citywide.

** Norman narrates NORTA’s ‘Go Mobile’ App Tutorial **

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L-R, Heath Allen, Theresa Andersson, Micheal Ziants, Rich Lenz – during a break from the original HEALING HOUSE sessions, Airlift Productions 2004

Rich Lenz now calls KOTV & Tulsa, OK home, a gone pecan from NOLA for over nine years now (gee, Thanks, Katrina), but he served for 16 years as sports director/anchor at WDSU.

Richie and I’ve recorded countless tunes together, including epic anthems to herald the Children’s Miracle Network Telethon fund-raising year-after-year to benefit and support our Children’s Hospital’s life saving efforts for our kids.

** the 1st, of many, Telethon Tunes for Children’s Hospital **

 

Rachel Wulff records her VoiceOver Demo at Airlift Productions NOLA

After meeting WWL/WDSU anchor gal Rachel Wulff around the aisles of our local Lowe’s Home Improvement store, I helped Rachel improve her post-anchor life and UP her game by producing a VoiceOver demo for her.

Very nice.

** Rachel’s VO Demo, with her daughter’s cutesy intro **

Fox-8/WVUE’s solid anchor dude – and award-winning investigative reporter – Lee Zurik and I work together on projects for video ace Paul Atkinson.

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Airlift Mike, Lee Zurik, Paul Atkinson – “Glory Days” sessions

The latest project? VoiceOver for “Glory Days”, an homage to the passions and victories of Newman High School’s football program.

As it turns out, Lee was on the same team at Newman with a local boy-made-good you may have heard of – the NFL’s Peyton Manning.

** Lee Zurik narrates “Glory Days” with Airlift Mike **

Man, that must’ve been some wild locker room, huh?

(BTW,  Lee, do you wanna send that sassy Kim Holden over for a recording session sometime?)

L-R. Micheal Ziants, Heath Allen, Rich Lenz, Brian Landry, making music at Airlift Productions NOLA

The Airlift Productions studio doors are always open to Heath Allen, veteran reporter for decades at WDSU.  Heath carved-out his reputation in the early days all over Baton Rouge TV.

His compassionate, and knowledgeable in-the-field reporting is always incisive and spot-on. And he picks quite a guitar, at that.

2018 continues to see local NOLA news veteran Camille Whitworth drop by from time to time for various VO commercial and industrial projects.

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Camille Whitworth sets the VO mood at Airlift Productions NOLA

Camille dedicated years to  the anchor chair at WDSU, and today fills her days public speaking, doing on-camera work for our East Jefferson Hospital, and recording various VoiceOver projects for clients in and around NOLA.

Dependable, personable, and experienced, Camille is always fun to have around the Airlift Studios.

There is simply no reason or need for news anchors to walk away from their skills & finely-honed talents when they walk away from the nightly news anchor desk.

Norman, Rich, Heath, Rachel, Lee & Camille are all exceptionally fine and experienced talents with, as the expression goes, ‘ a lot of good miles left on their tires’.

It has also been said, and rightly so, that journalism, as well as the nightly news, is ‘History – the first draft’.

I am so gratified – and humbled – that these remarkable ladies and gentlemen have all chosen to work with me and Airlift Productions to write new chapters.

And, as Paul Harvey used to intone, tell ‘the rest of the story’.

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Airlift Productions Proprietor Micheal Ziants shoulder-to-shoulder with JAMES CARVILLE at the Airlift Studios

“I’ve been in studios from the Bayou to the Beltway and I can say after recording my last two audio books with Mike that there is no better place than Airlift Productions. The quality of the production, the studio, and frankly the comfort make it the only place I want to record now or in the future”— JAMES CARVILLE, Political commentator, Tulane professor & Campaign Strategist behind the most dramatic political victories of our generation

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Airlift Productions – where the warmth of analogue lives. And the lightning speed of digital delivers.

 

 

WLAC, Nashville, 1980 – and John Saint John

NashvilleStreetScene1980In early 1980, Nashville was a very different place. Today’s Country SuperStars were on the playgrounds, if they were even born yet… Conway Twitty was very much alive, George Jones was still rattin’ the Printers Alley bars… and yours truly  was ridin’ herd on the afternoon radio rodeo – as John Saint John!

Think about it. Thirty-eight years ago, Jimmy Carter sat in the Oval Office,  John Travolta’s ‘Urban Cowboy’ was huge at the box office, and my “office” was the afternoon drive seat at WLAC, Nashville.

The internet, world wide web, digital audio and mp3 downloads weren’t even dreams yet in a tech head’s head.  Radio – and AM at that – was king!

15WLAC-Logo

~ 15-WLAC Logo, during it’s final hurrah as a music station, before yielding to changing times and becoming All News & Talk in late 1980 ~

 

Picked up ‘on waivers’ from KSD radio in Saint Louis, I was freshly hired by Billboard Magazine to do the afternoon drive shift  from their swanky showroom studios at 14 Music Circle East every afternoon on the legendary 50,000 watt blowtorch –  WLAC Radio.

Together with RJ Harris, Spider Harrison, Dennis John Cahill, Smokey Rivers, ‘Captain Sunshine’, Randy Davis and Jeff Warren,  we held court as the last bastions of music on WLAC. 

What an exciting and truly awesome gig this was.  To work for Billboard Magazine in Music City, USA and broadcast every afternoon to the entire mid-south. No tape delay, no second takes…it was all LIVE – from my mouth into tens of thousands of ears in a split second!

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~ Airlift Productions’ Micheal Ziants as alter-ego John Saint John, in the WLAC, Nashville Studios in 1980 ~

As most know, but few give thought to, Nashville is not only Music City USA, it is also the capital city of the great state of Tennessee, so much of the talk was centered around politics. In early 1980, that talk revolved around Carter, Reagan & Bush.

And do you remember the music of the 1980s? No, we weren’t playing country. It was more like Donna Summer, Boz Scaggs, Doobie Brothers, Michael Jackson, Eagles, Christopher Cross, Kim Carnes and the Electric Light Orchestra!

That John Saint John guy served them up like this —-

~ WLAC Radio & John Saint John, Wednesday July 30th, 1980 – broadcasting from Nashville’s Music Row ~

Without question, the most fun I’ve ever had with my clothes on!

And the doors that were opened to me as afternoon air personality for WLAC ;  to talk with – and get to know – the Legends of Nashville music:  Brenda Lee, Charlie Daniels, George Jones, Dottie West, I even co-emceed an auto show benefit for Nashville’s Humane Society with Conway Twitty!

During my brief tour of duty at WLAC, I interviewed and sat down with Eddie Money, Ted Nugent, Terry Bradshaw, the Eagles’ lead guitar Don Felder, the comic Gallagher … and Lawrence Welk ran his music publishing company in the offices upstairs.

But you can never separate the words Radio & Business.  And in the early 1980s, the handwriting was on the wall – FM penetration, together with it’s stereo & higher fidelity proved the death knell for music-formatted AM radio.  And with it went my job.

In the Fall of 1980, in fact it was Halloween weekend that year,  thirteen months after I was hired, WLAC fired it’s entire air staff- “Trick or Treat”!! In favor of new owners… and a new all News/Talk format.

WLAC-RhythmOfNashvilleSingl

As I look back now, across all these thirty-eight years, I have to admit that it was in the subsequent days of unemployment in Nashville that the seeds of one day being my own boss, having my own business – a recording studio – were first planted.

But there were still fields yet to plow, and Airlift Productions and New Orleans were not even on my radar yet. But we’ll save Philadelphia, WIFI-FM and that wacky city of Brotherly Love for another day. 

That’s a story for another blog and another time.

In the meantime, the creative juices still bubble over daily at the Airlift Productions Studios on Pomona in New Orleans. Stop by for a cold one when you can. We’ll leave the mics hot for you!

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BoWalkerAirliftProductionsNOLA“I met Mike in the mid 80’s when I was first starting out in the business … a consummate professional and just a really nice guy. He has seen me through the highs and lows of this business during my 33 year career. I walked away in 2014. He has produced countless air checks for me when I was fired and looking for a new gig. I have recorded in all 3 of his studios from a closet at Rock Creek in Metairie, Mid City, and just recently when I recorded a few pages of an audio book as a demo for a friend/author who just released a new book. Mike is a true friend.” ~ BO WALKER, New Orleans radio legend & Former Production Director, I-Heart Media, NOLA

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Airlift Productions ~ Audio Alchemy from New Orleans since 1984

 

Airlift Mike Runs Off To Join The Circus & The Greatest Show On Earth

Airlift Mike (as John Saint John) personal certificate proclaiming him an "Elephant Equestrian Extraordinaire" in the Greatest Show on Earth
Airlift Mike (as John Saint John) personal certificate proclaiming him an “Elephant Equestrian Extraordinaire” in the Greatest Show on Earth

While here in 2018 Ringling Brothers Barnum & Bailey Circus has given way to changing times, dwindling ticket sales & digital distractions, as well as a growing respect for the dignity of all animals – and taken down the tent poles for the FINAL time …

Allow me to sidestep the front-page politics and animal rights issues for some rather remarkable personal reflection.

“Mr. Peabody, set the Way-back machine for 1978!”

It was May that year, shortly before my WKBO/Harrisburg exit for St. Louis that yours truly – as John Saint John – felt the calling.

“The Smell of the Greasepaint and the Roar of the Crowd!” OMG!

As afternoon drive air personality for five years at WKBO, I was invited by the PR Team at Ringling Brothers to ‘run off to join the circus’ to help promote the circus coming to town.

Gunther Gebel-Williams showing-off! Hey, it's his JOB.
Gunther Gebel-Williams showing-off! Hey, it’s his JOB.

That May day in 1978 I showed up in Hershey, PA to help out with the circus parade, as all the animals made their way from the nearest train tracks on to the Hershey Park Arena for the show.

Gunther Gebel-Williams himself (long-famous at this point for his appearances with Johnny Carson & Ed Sullivan), the heroic, blonde, Germanic ‘Caesar of the Sawdust’ & Head Animal Trainer said to me “John, let me help you UP”

John Saint John high atop the largest elephant in the Greatest Show on Earth
John Saint John high atop the largest elephant in the Greatest Show on Earth

He then cupped his hands at knee-height, I stepped in, and he proceeded to catapult me to the top of the largest African bull elephant in the show for my circus parade ride to the arena.

Wow-ee-wow! There I was riding this humongous animal bareback, no saddle – his skin felt like corrugated cardboard – and there I was, steering him as I held him BY THE EARS!

As if this experience wasn’t already enough, after reaching the arena I was escorted past the maze of entertainers from all over the world, listening to a symphony of foreign tongues from all around the earth, to a makeup trailer.

Lou Jacobs, Dean of Clowns for over 60 years with Ringling Brothers
Lou Jacobs, Dean of Clowns for over 60 years with Ringling Brothers

Inside this trailer I was introduced to Lou Jacobs. Now at this point Lou was the Dean of Clowns. Imagine, he performed with Ringling Brothers for over 60 years, and is the guy credited with inventing the “Clown Car”.

So, Lou proceeds to personally make me up for the show… red-nosed, white-faced, arched eyebrows, a shockingly-orange wig and some crazy duds, so I can join them IN PERFORMANCE!

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Micheal Ziants all ‘tricked-out’ as a Ringling Bros Barnum & Bailey ‘Clown for a Day’, Hershey Park Arena, May 1978

Now I’m IN the “Clown Car” – a wild customized VW Beetle with all the seats taken out and the windows painted so no one could see in, and they pile a dozen of us into this one little car.

We tear into the arena on-cue and are stopped to a screeching halt on the sawdust by a fellow clown cop who then proceeds to knock us all out as we exit the car!

All to the shrieks and howls of the delighted packed crowd.

What seemed so remarkable at this moment to me was that this was the first time I’d ever made people laugh – WITHOUT EVEN OPENING MY MOUTH!

MichealZiantsRinglingBrosCircusParadeHersheyPaMay1978Heading back to my humble apartment later that May night I couldn’t help but feel a bit small, you know?

Backstage at the circus I listened to every voice and tongue you can imagine, from entertainers who’d traveled from all over the planet to Hershey, PA – the high wire act was from Rio de Janeiro, Gunther & Lou were from Germany, the dog act crowd was Parisian, etc. – and I was just this over-hyped, fast-talking, ego-filled American disc jockey, born just north of Pittsburgh in New Castle.

But I certainly learned a lot about life that day. About community. About teamwork. And a love & appreciation for the most majestic creature on the face of the earth – the elephant.

Oh, and one other thing.

LIFE really IS a Circus!

And we’re not talking metaphor here.

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mike church“When I need BIG ‘I-know-that-guy’s-voice!’ sound for any production I am working on, the first call I make is to Airlift Mike.  Micheal’s penetrating vocals and second-to-none production quality give my movie & audio feature projects the instant respectability they need.   If you want to sound like a pro, meaning no one gives a second thought to your audio because it is so well executed, you want to call Airlift!” ~
MIKE CHURCH, Former World-Famous Sirius/XM Talk Show Host, Founding Father Film Maker, Writer & Producer of ‘The Spirit of ’76’ and ‘The Road to Independence’ & Creator of the Veritas Radio Network’s Crusade Channel

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984

“How I Spent My Summer Vacation” ~ at Essence Fest 2018!

Airlift Mike Essence Fest Tweet July 2018

With all due respect to Jada, Tiffany, Regina, and the Queen, a “Girls’ Trip” this wasn’t! Not as crazy, foul or funky, but what a trip it was.

When the early June call came into my Airlift Productions Studios from a “Sam” at NYC’s Team Epiphany, I wasn’t quite sure what to make of the proposed job.

Samantha Whidby, project manager, had found my website via a Google search, and was looking for some help at Essence Festival 2018.

Team Epiphany, as it turns out, handles some pretty hefty clients, like HBO, Nike… and Coca-Cola; and they had their sights set on making some “noise” for Coke within the Convention Center for this annual epic summer extravaganza.

The job?

Put together a team of audio engineers to man two recording studio booths at Essence Fest to engage and embrace the consumer by helping her to record unique beats on drum pads using Coca-Cola sound effects!

Yours truly, in specially designed Coke recording booth, Essence Fest 2018

What?

The beats would be then recorded to computer, saved as mp3s, and then sent to the consumer’s email address, allowing her to then save it to her phone, and even use it as her unique Coke-Essence-Fest ring tone.

Like I said, I wasn’t quite sure what to make of the gig.

But make it, we did. And how!

Let the “Boys’ Trip” begin….

Kind of like Tom Sawyer’s summertime tale of talking his comrades into helping him paint the fence, within a few phone calls I’d lined-up my summer vacation posse.

“Special Ed” Pepper and “DJ-HB” Harold Bonner hard at work, Essence Fest 2018

Accomplished full-time civil engineer (and audio savant/all-around tech-head) Ed Pepper, along with college student (and aspiring DJ) Harold Bonner agreed to saddle-up for the ride.

So, how did it all come out?

Well, across the entire Essence Festival weekend – July 6th, 7th & 8th – we recorded over 300 unique beats!

And gave the consumer more than a “Coke and a smile”.

We gave them customized, unique ringtones like this…

** Coke SFX Beat with R&B groove mp3 ~ Essence Fest 2018 **

** Coke SFX  Beat with Hip-Hop groove mp3 **

Gee, we sure have come a long way from the days of Mad Men, Don Draper, and those “I’d like to buy the world a Coke…and live in perfect harmony” jingles of the 20th century, huh?

But throughout history and on into the future, “youth will be served” – Coca-Cola, that is.

And beats.

Airlift Mike Essence Fest 2018 posse – (L-R) Harold Bonner, Edmond Pepper, Micheal Z

 

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” I’ve had the privilege of working with professionals all over the world. Micheal Ziants is among the best of them. His professional integrity is only surpassed by his love for humanity. It is perhaps his boundless humanity that drives his passion for his work and his compassion.. to say nothing of his appreciation and understanding of the human spirit, at it’s most creative level.” — NORMAN ROBINSON, former CBS News White House correspondent & Longtime New Orleans Television News Anchor

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984.  

Around The World In 80… Minutes – Airlift Productions Style

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New Zealand-based Award-Winning VoiceOver Talent TOBY RICKETTS records at Airlift Productions NOLA

World-Class VoiceOver Talent Toby Ricketts‘ visit to the Airlift Productions Studios here in New Orleans is certainly one I won’t soon forget.

Gee, and I almost didn’t take the call that started it all that Monday night after hours in March 2018.

It was a Cory from Tri-Film in Seattle looking for a NOLA-based studio to help out with a project for Microsoft… and beer!

As it turned out, New Zealand-based Toby Ricketts (Microsoft’s voice of choice) was visiting the USA for a relative’s wedding, and was in New Orleans for a few days, and Tri-Film needed help – STAT!

Toby showed up at the Airlift Studios the next day and, to paraphrase renowned author Jules Verne, Toby and I recorded VoiceOver tracks for points all around the globe – in 80 minutes!

** Toby Ricketts on behalf of Beerwulf, Tri-Film… and Microsoft **

So, after we wrapped-up the session for the boys in Seattle, Toby looks at me through the studio glass and asks me, “Mike, do you have time for a few more?”

We then proceeded to call and phone-patch record with Shane in Dublin, Ireland for a trio of  industrial reads for safety videos – to be used in plants from the UK to the Middle East… to Southeast Asia!

Toby Ricketts Pic of yours truly at the Airlift Productions Spirit Soundcraft mixing desk

 

Toby then says to me, “One more? Please?”

After my consent, we then laid-down the electronic messaging voice tracks for use – at 35,000 feet – for messages to be heard overhead on flights out of Dubai on Saudia Airlines.

 

** Toby Ricketts speaks for Saudia Airlines (with outtakes) **

Whew!

So, here I am sitting in New Orleans, but recording for guys in Seattle with a VoiceOver talent from New Zealand… who then takes me to Ireland for work to be used in the UK, the Middle East & Southeast Asia… only to finish-off the session with tracks to be used in an airline at 35,000 feet – all done, tagged & bagged in 80 minutes?!?

Toby Ricketts Instagram-Twitter ‘Selfie” taken in the Airlift Productions booth

To take a trip figuratively – and literally (as the millennial is often wont to say) –  AROUND THE WORLD via the Airlift Productions trusty and razor-sharp phone-patch was exhilarating, technically challenging… and a riot!

Next time we’ll make provisions for an in-flight meal, brother Toby.

In the meantime, safe travels, pal – and many thanks for the ride.

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“I have been in the media industry in the New Orleans area for over 36 years, working in radio, television, and print. During this time, I have had the pleasure of working with many talented individuals. From a production perspective, I have encountered many talents. Beyond any doubt, the most talented person I have done business with is Michael Ziants.

Mike is the quintessential professional–serious about his craft and determined to produce the best work possible for each of his clients. His voice work is superb, his music library is impressive, his studio is outstanding, the final product is always appreciated.

In all future endeavors, when it comes to producing work for radio, television, or the internet, my first call will be to Michael Ziants.”

—KEN TRAHAN – Owner/CEO CrescentCitySports.com & General Manager/Chairman of the Board of the New Orleans Saints Hall of Fame Museum, Inc.

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Airlift Productions ~ Audio Alchemy & Digital Magic from New Orleans since 1984

What Do You Do When You’re #@&% Tired Of Being Fired?!?

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1984 Times-Picayune Sunday article about that new Mike McCann dude at Q-93

When folks first visit my Airlift Productions Studios here in New Orleans, one of their first questions is regarding my motivation for building such an awesome recording space in the first place.

My response? “Well, quite frankly”, I tell them, “I have an entrepreneurial drive that was forged in the fires of unemployment!”

Really.

Q-93 Memo to Staff & Times-Picayune article about Mike McCann's exit
Q-93 Memo to Staff & Times-Picayune article about Mike McCann’s exit

I just grew tired and weary of the corporate radio mentality that treated warm, talented and caring humans – with families to look after – as simple commodities!

As all of America today it seems is constantly being outsourced, marginalized, downsized and capsized, even back in the ’80s, I wanted to create my own future.  Enter the Airlift dream.

AirliftProductionsRecordingStudioNewOrleans2014PromoPic
Airlift Productions Recording Studio, New Orleans, 2018 Panoramic Studio Pic. Check it out … “Weapons of Mass Production”

I would never have been at Q-93 Radio (WQUE-FM) in 1983 had WIFI-FM in Philadelphia not fired me.  A format change to “Rock of the ’80s” – Psychedelic Furs, Oingo-Bongo, Roxy Music, X, Berlin – in early ’83 led to my dismissal.

Imagine taking this excuse to the PA unemployment line bean-counters, “Well, the consultants considered my on-air approach & style too adult sounding and too mature for the new format!”  Really.

I would never have been at WIFI in Philadelphia had management not fired the entire air staff at WLAC in Nashville.  This legendary 50,000 watt radio station sat on Music Row in Nashville, was owned by Billboard Magazine at the time, and reached Canada and Cuba from the mid-south with it’s remarkable signal.

But it all didn’t matter when Billboard sold the station to new owners – who then changed the format to All-Talk/News and fired it’s entire staff, including yours truly.

MichealZiantsAkaJohnStJohnWLACNashville1980
Airlift Proprietor Micheal Ziants as alter-ego John Saint John, in the production room at WLAC, Nashville, 1980

I would never have been on-air at WLAC had the Pulitzer family in St. Louis at 55-KSD not made a similar move. The radio station was sold to new owners who then changed the format to All-Talk/News and fired it’s entire on-air personality music air staff.

Are you beginning to see a pattern here?  Enter the Airlift dream.

Note that my exits from WKBO in Harrisburg in 1978 and from WQUE here in New Orleans were indeed at my own hand.

I left Harrisburg on my own terms to pursue my first major market air shift in St. Louis.  And I indeed exited Q-93 (as afternoon DJ/Air personality) in 1985 to build my own dream, to fulfill my destiny… to create Airlift Productions.

Airlift Productions was my way of taking all the skills that I’d learned from”the man” and putting them to work for myself! I simply parlayed the many skills garnered and fine-tuned through all those radio years into self-employment as a VoiceOver talent and recording studio owner.

MichealZiantsAsMikeMcCannQ-93Ad-1984The final chapter?  Well, it has yet to be written.  As the old advertising adage goes… “watch this space…”

Airlift Productions ~ Audio Alchemy from New Orleans since 1984 

 

 

 

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steve scaffidi“Mike has a great voice and he’s a great guy! We’ve produced many projects together and he’s always at the top of his game. I love working with him.”  ~  Steve Scaffidi, Founder & Managing Partner at Ghost Rider Pictures, NOLA

 

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Is Audio Recording An Art … Or A Science? Or Magic?

The short answer? All three! The long answer? How much time do you have? Too many questions? Oops, another question…

SoundWavesAirliftProduction

To begin with, all sound travels in waves.  That’s analog.  As I speak, my voice travels from my larynx to your ear as a wave form. Now, in capturing said wave form in a recording device or computer for editing and storage, it is still considered and called a wave form, but then it’s digital.  Science.

But making MAGIC with that wave form is quite another thing altogether.  Art.

Now, creating an environment, a creative space, a ‘vibe’, a place to make that audio magic – that audio alchemy –  possible is yet another story completely.

Art & Science & Magic get it on at Airlift Productions!

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Original Airlift Productions Studio Design ~ Micheal Ziants, 2001

First off, the entire Airlift Productions air space is completely out-of-square with no parallel walls, and the studio ceiling rises from front to back.

It’s built like the ancient Greeks built the amphitheater – sound waves naturally propagate from the near-field reference monitors in the front across the room to the back wall.

The Airlift Studios control room widens from about 6 feet at the front … to nearly 12 feet at the back. A critical listening space should never be constructed with parallel walls, ceiling & floor, as this creates standing waves, slap-back echoes and assorted audio headaches.

AirliftProductionsGiftOfLifeStainedGlassWindow
Airlift Productions “Gift of Life” Stained Glass Window

Room treatment, acoustic foam, carpeting on the walls, natural daylight filtered through stained glass, and dimmer-controlled mood lighting further enhance artist & engineer comfort & creativity through the entire recording process.

Yes, Art & Science get it on at Airlift Productions!  To create MAGIC.

Purpose-designed for comfort, creativity & breath-taking sound, Airlift has delivered the goods since 1984 … from local to global with style!

From broadcast to podcast, big screen to small.  From simple voice over tracks to full band or artist CD projects, test-drive your first session today, from wherever you are …  on the web at  Airlift Productions.

“Weapons of Mass Production” ~ Airlift Productions, New Orleans

Airlift Mike, always as close as the mouse on your desktop or the cell in your pocket at #504.833.8450.

When quality counts ~ count on Airlift Productions.  Audio Alchemy from New Orleans since 1984.

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“I had the extreme pleasure of working with Mike of Airlift Productions for a project in 2016. He was professional, courteous and most importantly, fun to work with. Mike is patient and very thorough with his recording, making sure that what you want is done before he powers down the gear for the day. 10/10, I would work with him again.”  —-Jared Garcia, Sr. Recording Engineer for Blackstone Audio and Downpour.com

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Avery Caesar Alexander Addresses A Confederacy Of Dunces

Reverend & State Rep Avery Alexander Recorded VoiceOver At Airlift Productions NOLA
Reverend & State Rep Avery Alexander Recorded VoiceOver At Airlift Productions NOLA

To be sure, John Kennedy Toole never spent time with Rev. Avery Alexander. But I sure did.  Contracted to record “the Rev” in the 90s, I not only spent time with him, but was paid to document the whole affair!

And as New Orleans, the South, and America continue to wrestle with heritage, history, prejudice & racial issues – Dixie, flags & monuments – allow the Airlift Productions archives to help shed a little light.

Statue of "The Rev", at the new UMC Medical facility
Statue of “The Rev”, at the new UMC Medical facility

For the uninitiated, Reverend Avery C. Alexander (1910~1999) was a longtime civil rights activist & La. State Representative,  as well as an ordained minister. He marched with Dr. King, was dragged from protests, and has today had N.O. Charity Hospital, part of the new University Medical Center, and our Pontchartrain Expressway re-named in his honor!

John Kennedy Toole (1937~1969) was a New Orleans author, educated at Tulane, who went on to win the Pulitzer Prize for fiction – posthumously – after his death at his own hand – for his homespun novel about the misadventures of the lazy, obese and unmotivated Ignatius J. Reilly in “A Confederacy of Dunces”. 

Toole & Alexander never met.  But perhaps they should have.

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Academy Award Winning Documentary Film Maker Charles Guggenheim Making Tracks At Airlift Productions ~ on Iberville in ’93

It was the fall of 1993, the Airlift Productions Studios were on Iberville Street mid-city NOLA,  and I was contracted by the late Academy Award winning Documentary Film Maker Charles Guggenheim to record Reverend Alexander VoiceOvers for his film, originally entitled “Shadows of Hate”.

In his final Academy Award-nominated film, Mr. Guggenheim was attempting to get at the root of racism, expose it, and hopefully lead to some answers to this vexing cancer of a problem – ‘America’s original sin’ –  maybe even tear it out at the root!

*** Avery Alexander talks of David Duke, the KKK, anti-Catholic & Jew bias … and the Dignity of Man … Airlift Productions – 1993. ***

Amazingly, with the impact Reverend Alexander made with his life here in NOLA and the South, there is no record of his speech, his voice, or his unfiltered thoughts ANYWHERE!

Except here … amid the ‘Confederacy of Dunces’.

 

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Avery Caesar Alexander being restrained by the NOPD during a scuffle at the controversial Liberty Monument re-dedication ceremony in March of 1993 (courtesy Times-Picayune)

 

Guggenheim, Alexander and I recorded and worked together for hours. I set the Airlift microphones for the Rev’s voice only …. while Charles paced the room, asking question after question, drawing out painfully revealing memory after memory, story after story …

 

*** Avery Alexander talks of prejudice, mistreatment, abuse, lynchings & murder… Airlift Productions – 1993.  ***

The film, for which these tracks were originally recorded, later was re-named “A Time For Justice”, and went on to win the Academy Award for Documentary Short Subject in 1995!

 

 

Today ~ in 2018 ~ Charles Guggenheim, Reverend Avery C. Alexander and John Kennedy Toole belong to the ages.  And the pages of history books.

Can we Americans … WILL we Americans, take the painfully divisive issues they wrote of, spoke of and lived through … move on, and leave them there too?

Please?

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“Mike, thank you for 25 years of successfully teaching Algebra to children of color and students who were living in poverty. They aren’t living in poverty anymore thanks to you and the mathematical skills you gave them. They are doctors, engineers and scientists today.” ~ the late John R. Lee, Founder of the I CAN Learn Mathematics E-Learning System

 

 

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Airlift Productions ~ Audio Alchemy from NOLA since 1984

Airlift Productions: A Life Lived In The Hurricane’s Eye

AirliftProductionsInTheHurricanesEyeThe National Weather Service defines the “Eye” as the region of mostly calm weather at the center of strong tropical cyclones.

Metaphorically, the ever-changing media & technology would be the tropical cyclones/hurricanes, and  Airlift Productions & I would be the ones who have for over thirty years resided… calmly, persistent & steady, in the hurricane’s eye.

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The Airlift Productions logo, conceived & trademarked in 1984, and re-imagined for the 21st century

In 1984, the needs of my first full-time client – WGNO-TV/Tribune Broadcasting – gave birth to the Airlift Productions Studios. That very year Ronald Reagan sat in the Oval Office, the compact disc was brand new, and top-rated  CBS affiliates WWL-TV WWL radio here in New Orleans were owned by Loyola University (“World Wide Loyola”) and… the Catholic Church.

From the changing complexion of the White House to digital music distribution (and piracy), TV/radio deregulation and consolidation,  and from Loyola’s WWL ownership to Gannett, Tegna & Entercom … my, how the media and technological winds have blown!

Meanwhile, through all the changes and through all the years, Airlift Productions and I have resided calmly and ever-persistent in the Hurricane’s Eye.

A recent Search Engine request for just two words “Airlift Productions” yielded the most remarkable result – in the Images section was an internet-search-generated montage of a Life lived in the Hurricane’s Eye…

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a Google image search for ‘Airlift Productions’

There was every studio I’d ever built – from the closet at Rock Creek Apartments to Iberville to Pomona.  There was Norman Robinson, Rich Lenz, Heath Allen, the Blue Angels, Morgus, Greg DiLeo, Sister Thecla,  Quvenzhane Wallis, even James Carville’s feet on my ping pong table.

From radio commercials, TV voice-overs, music projects & audio books, to educational software, industrial training & safety videos,  from cathode ray tubes to flat screens and broadcast to podcast – the Airlift Studios & I have shifted and tacked into the winds of change … while remaining calm & steady in the Hurricane’s Eye.

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A recent Google Search for “VoiceOver Production Blogs” – of over 7-Million possibilities, Airlift Productions resides on page One.

 

“Nothing in the world can take the place of Persistence.  Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb.  Education will not; the world is full of educated derelicts.  Persistence & Determination alone are omnipotent.” ~ Coolidge/Ziants

 

                    *** Micheal Ziants AUDIO BOOK Demo ***

 

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Airlift Productions proprietor Micheal Ziants putting in another day at the office ~ along with studio mascot ‘The Shadeaux’

And the winds continue to blow! My grandfather John was born before the radio, my father Charlie was born before the television, and I was born before the internet & digital.

What’s next?

Well, whatever it is, you can rest assured that Airlift Productions and I will be there … in the Hurricane’s Eye.

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Airlift’s Micheal Ziants (Right) with actor Joe Renier, On-Camera with TLW Productions for Seacor Marine … deep in the Gulf of Mexico

“We’ve worked with Mike for almost 15 years, both as voice over and on-camera talent in more than 50 films.  Not only is he a great guy and a super talent,  but he has the coolest recording studio in the South.” ~ TIM WESTON, President TLW Productions, NOLA 

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Airlift Productions ~ Audio Alchemy from NOLA since 1984

… we’ll leave the light on for you.

Memorial Day Musings on Strength & Honor

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What began just after the Civil War as a day of remembrance for our country’s war dead sure has morphed and changed since the time of Lincoln. 

Today, Memorial Day seems forever tied to backyard barbecues, swimming pools, and appliance sales.  Ironically, here in metro New Orleans, at stores on Veterans Memorial Boulevard.
 
MemorialCookoutYes, the last Monday of every May has now become the unofficial start to America’s summer. As the true meaning becomes lost along with the ashes of yesterday’s cookout.
 
What needs to be remembered – and indeed commemorated on this day – is the Strength & Honor that drove America’s war dead down the path to becoming America’s war dead.
 
Thumbing through the pages of history it becomes very apparent. People come and go. Causes come and go. What is perceived as Right & Wrong comes and goes.
Strength & Honor are universal constants that do not.
 
You know, when Abe Lincoln was a little boy, you or I could have gone down to the French Market in New Orleans… and purchased Shaquille O’Neal!  And, no, not to play on our basketball team.
 
What is Right and what is Wrong, indeed all man’s laws are founded and based on man’s myopia, his nearsightedness  … on the ever-shifting sands of human perspective.
 
20120531-bbqday1Universal Law, some would call Divine Law, works from another level altogether. And this is the level where Strength & Honor LIVE!
 
Strength & Honor do not recognize skin color, nationality, culture, time or space … or even a uniform.
 
From ancient Greece through the Roman Empire … from Britain’s mastery of the world’s oceans to America (England, Junior) and her not-so-civil war … the dead have piled-up in the countless billions! 
 
Causes, Empires, Cultures, Countries and what is perceived as Right & Wrong have shifted with the winds of change down through all the centuries.
 
Strength & Honor have not.
 
America’s heralded General Patton once remarked that “No bastard ever won a war by dying for his country.  He won it by making the other poor bastard die for his country.”
 
On this Memorial Day weekend 2018 let’s you & I send up a prayer.  A prayer to the Father, to what Napoleon Hill termed ‘Infinite Intelligence’, to remove ‘bastard’, ‘war’, ‘death’ and ‘country’ from this equation. 
 
And let me raise a glass,  possibly a leftover beer from your backyard barbecue, and propose a toast.
A toast – To Strength & Honor!
 
~ Respectfully,
     
    Micheal Z
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Airlift Productions ~ a Catalyst for Positive Change since 1984

VoiceOver Recording & Production … with a New Orleans twist